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Dog Urine Neutralizer for Lawn

Pass

Dog Urine Neutralizer for Lawn scores 77 out of 100, a Pass. Shoppers spend an estimated $417K a year here, search demand grew +110.7% this quarter, and an estimated 0.4% of orders come back.

Flapen Score
77
77 / 100
Top 1% of 3,978 Pet Supplies niches · +26 vs the category median of 51
Market size
$417K/yr135K searches / yr
90-day growth
+110.7%search demand this quarter
Competition
53%top-5 click share · 19 brands · 44 sellers

Flapen Score

Dog Urine Neutralizer for Lawn against its category

The dotted line is the Pet Supplies average. Past it, Dog Urine Neutralizer for Lawn is stronger. Inside it, weaker.

77Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Urine Neutralizer for Lawn market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Urine Neutralizer for Lawn 135K times last year and spent an estimated $417K. The top 5 brands take 63% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 77 out of 100, a Pass.

01 · Demand

An estimated 11.2% of those searches ended in a purchase.

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved +110.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $417K a year.

Searches, last 12 months
135K
Growth, 90 days vs prior 90
+110.7%
Conversion, latest week
11.2%
Market size, estimated
$417Ka year
Peak month
July12.7× the quietest month
Top search term
dog urine neutralizer for lawn34K searches a year

02 · Price

A sale here is worth $27.58.

Listings sell for $27.58 on average, from $16.14 to $58.25. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $27.58 that is $7K to $14K a year per listing.

Average price
$27.58inside the $15 to $100 sweet spot
Price range
$16.14–$58.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$7K–$14K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #169 within Health Supplies. It carries 4,681 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
3.4%
Average rank
#169in Health Supplies
Average rating
4.05 starsAmazon United States average 4.42 stars
Average reviews
4,681per listing
Listings tracked
24

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
73 months

Products

Top Dog Urine Neutralizer for Lawn products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

44

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

31%

  • Brand 116%
  • Brand 215%
  • Brand 315%
  • Brand 412%
  • Brand 56%
  • Brand 66%

Demand

Dog Urine Neutralizer for Lawn search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 12.7×

Search terms

Top Dog Urine Neutralizer for Lawn search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog urine neutralizer for lawn34K/yr
  • dog urine neutralizer for grass26K/yr
  • dog pee grass neutralizer8K/yr
  • stay green bites for dogs grass defense8K/yr
  • dog urine grass neutralizer5K/yr
  • dog pee grass repair6K/yr
  • scotts ez seed dog spot repair5K/yr
  • dog urine neutralizer lawn3K/yr
  • dog pee neutralizer for grass5K/yr
  • dog spot repair for grass4K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Urine Neutralizer for Lawn

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Plant Growth”
26%of negative reviews mention “Functionality-Overall”
0.4%of orders come back
“No results”
A buyer, on “Functionality-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dog Urine Neutralizer for Lawn questions

Answered from the same tracked data.