Dog Treat Mat

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

58K

Growth, 90 days vs prior 90

-12.9%

Conversion, latest week

4.3%

Market size, estimated

$40Ka year

Peak month

December1.6× the quietest month

Top search term

dog treat mat13K searches a year

Listings sell for $16.21 on average, from $6.10 to $36.50. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $16.21 that is $0 to $2K a year per listing.

Average price

$16.21inside the $15 to $100 sweet spot

Price range

$6.10–$36.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #62 within Feeding & Watering Supplies. It carries 3,671 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#62in Feeding & Watering Supplies

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,671per listing

Listings tracked

32

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months