Is Dog Training Treats profitable to sell on Amazon United States?

Flapen scores Dog Training Treats 56 out of 100 on Amazon United States, a Maybe. Shoppers spend $1.9M a year across 24 tracked products. 2 of the 2 products launched in the last year cleared the first-year sales bar. Search demand grew +1.8% in the last 90 days.

How competitive is the Dog Training Treats niche on Amazon United States?

13 brands and 68 sellers compete in Dog Training Treats on Amazon United States. The top 5 Dog Training Treats products take 56% of clicks, and the top 5 brands take 73%.

What do buyers complain about in Dog Training Treats?

Dog Training Treats buyers on Amazon United States complain most about Smell, Size-Overall, and Indigestion. An estimated 0.0% of orders come back.

When does demand for Dog Training Treats peak?

Search demand for Dog Training Treats on Amazon United States is steady all year. The busiest month runs 1.4× the quietest.

What does it cost to enter the Dog Training Treats niche?

Dog Training Treats sells for $9.98 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $4.46 to $16.57. The average product has 8,751 reviews, the count a new listing must catch up to.

Dog Training Treats

Maybe

An estimated 0.0% of orders come back. But prices span $4.46–$16.57, mostly outside the sweet spot, so Dog Training Treats is a Maybe.

Flapen Score: 56
56 / 100Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 51
Market size: $1.9M/yr1.2M searches / yr
90-day growth: +1.8%search demand this quarter
Competition: 56%top-5 click share · 13 brands · 68 sellers

Flapen Score

Dog Training Treats against its category

The dotted line is the Pet Supplies average. Past it, Dog Training Treats is stronger. Inside it, weaker.

56Maybe

This niche Category average

See the method

Market

The Dog Training Treats market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Training Treats 1.2M times last year and spent an estimated $1.9M. The top 5 brands take 73% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 16.2% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months: 1.2M
Growth, 90 days vs prior 90: +1.8%
Conversion, latest week: 16.2%
Market size, estimated: $1.9Ma year
Peak month: March1.4× the quietest month
Top search term: training treats for dogs606K searches a year

02 · Price

A sale here is worth $9.98.

Listings sell for $9.98 on average, from $4.46 to $16.57. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At $9.98 that is $60K to $80K a year per listing.

Average price: $9.98under the $15 to $100 sweet spot
Price range: $4.46–$16.57
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 150K–200K
Units per listing a year: 6,000–8,000
Revenue per listing a year: $60K–$80K
Returns: 0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Treats. It carries 8,751 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings: 96%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #68in Treats
Average rating: 4.62 starsAmazon United States average 4.42 stars
Average reviews: 8,751per listing
Listings tracked: 24

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 74 months

Products

Top Dog Training Treats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

56%

Top 20: 95%

Open market

18%

Brand 122%
Brand 217%
Brand 312%
Brand 412%
Brand 510%
Brand 69%

Demand

Dog Training Treats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Dog Training Treats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

training treats for dogs606K/yr -0.1%13.4% conv.
training treats221K/yr +8.6%12.2% conv.
puppy treats for small puppies62K/yr -15.6%6.3% conv.
training dog treats36K/yr +3.1%11.1% conv.
dog training treats small dogs32K/yr -5.6%10.8% conv.
small dog training treats30K/yr +16.6%9.3% conv.
tiny dog treats30K/yr +1.4%6.1% conv.
soft puppy treats24K/yr +1.6%7.0% conv.
soft training treats for dogs18K/yr +19.7%6.1% conv.
training treats for small dogs19K/yr -0.8%11.2% conv.

Reviews and returns

What reviews say buyers love and hate about Dog Training Treats

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Pet Friendly”

18%of negative reviews mention “Smell”

<0.1%of orders come back, a rate Amazon rounds to zero

“Smell bad”

A buyer, on “Smell”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Dog Training Treats questions

Answered from the same tracked data.

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