Dog Toothbrush
MaybeAn estimated 0.7% of orders come back. But prices span $3.93–$14.52, mostly outside the sweet spot, so Dog Toothbrush is a Maybe.
- Flapen Score
- 56 / 100Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 5156
- Market size
- $2.1M/yr1.6M searches / yr
- 90-day growth
- -4.3%search demand this quarter
- Competition
- 63%top-5 click share · 17 brands · 50 sellers
Flapen Score
Dog Toothbrush against its category
The dotted line is the Pet Supplies average. Past it, Dog Toothbrush is stronger. Inside it, weaker.
Market
The Dog Toothbrush market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Toothbrush 1.6M times last year and spent an estimated $2.1M. The top 5 brands take 66% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 13.9% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- -4.3%
- Conversion, latest week
- 13.9%
- Market size, estimated
- $2.1Ma year
- Peak month
- December1.8× the quietest month
- Top search term
- dog toothbrush1.2M searches a year
02 · Price
A sale here is worth $9.30.
Listings sell for $9.30 on average, from $3.93 to $14.52. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At $9.30 that is $56K to $74K a year per listing.
- Average price
- $9.30under the $15 to $100 sweet spot
- Price range
- $3.93–$14.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $56K–$74K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Health Supplies. It carries 6,926 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #20in Health Supplies
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 6,926per listing
- Listings tracked
- 20
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Dog Toothbrush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vets Best Dog Toothpaste & Dog Toothbrush Dental Kit Plaque Remover for Teeth Whitens Teeth Freshens Canine Breath Veterinarian Formula Finger Toothbrush Included
- Price
- $10.07
- Rating
- 4.4/5
- Reviews
- 49,761
- Age
- 9y ago

Pet Toothbrush for Dogs Cats with Soft Bristles - Easy Teeth Cleaning & Dental Care Non Slip Dual Head Dog Toothbrush for Medium & Large Pets Toothpaste Not Included Pack of 1 Red
- Price
- $7.66
- Rating
- 4.6/5
- Reviews
- 6,096
- Age
- 6y ago

Jasper Dog Toothbrush 360 Dog Tooth Brushing Kit Finger Toothbrush Cat Tooth Brush Teeth Cleaning Pet Tooth Brush for Small & Large Pets Pet Toothpaste Not Included 2-Pack Blue
- Price
- $13.74
- Rating
- 4.5/5
- Reviews
- 14,452
- Age
- 7y ago

JUWANTU Dog Toothbrush Set of 8 Dual Headed Dental Hygiene Brushes for Small to Large Dogs Easy Teeth Cleaning & Dental Care Dog Tooth Brushes for Small to Large Dogs Cats and Most Pets
- Price
- $4.74
- Rating
- 4.4/5
- Reviews
- 494
- Age
- 2y ago

Arm & Hammer Complete Care Dog Dental Kit Enzymatic Toothpaste 2.5 OZ Chicken Flavor Toothbrush Finger Brush Tartar Baking Soda Formula
- Price
- $6.63
- Rating
- 4.5/5
- Reviews
- 3,158
- Age
- 5y ago
Trending
estimated 90-day click momentum
HICC PET Toothbrush for Cats & Small Dogs Ergonomic Pet Toothbrush for Easy Teeth Cleaning Gentle on Gums Cat & Dog Dental Care Toothpaste Not Included
- Price
- $9.35
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 7mo ago

uyiixoxo Dog Toothbrush Kit 360-Degree Finger Three-Sided Design Non Slip Dual Head Dog Toothbrush Easy Teeth Cleaning and Dental Care (9 Pack)
- Price
- $6.46
- Rating
- 4.6/5
- Reviews
- 89
- Age
- 6mo ago

HICC PET Dog Toothbrush Anti-Slip Dog Tooth Brushing Kit Dog Finger Toothbrush for Plaque and Tartar Cleaning Dog Teeth Cleaning for Medium & Large Pets Safer & Softer Liquid Silicone 2-Pack
- Price
- $13.64
- Rating
- 4.3/5
- Reviews
- 104
- Age
- 6mo ago

JUWANTU Dog Toothbrush Set of 8 Dual Headed Dental Hygiene Brushes for Small to Large Dogs Easy Teeth Cleaning & Dental Care Dog Tooth Brushes for Small to Large Dogs Cats and Most Pets
- Price
- $4.74
- Rating
- 4.4/5
- Reviews
- 494
- Age
- 2y ago

Pet Toothbrush for Dogs Cats with Soft Bristles - Easy Teeth Cleaning & Dental Care Non Slip Dual Head Dog Toothbrush for Medium & Large Pets Toothpaste Not Included Pack of 2 Red
- Price
- $11.37
- Rating
- 4.6/5
- Reviews
- 6,096
- Age
- 5y ago
Newest
by launch date
HICC PET Dog Toothbrush Anti-Slip Dog Tooth Brushing Kit Dog Finger Toothbrush for Plaque and Tartar Cleaning Dog Teeth Cleaning for Medium & Large Pets Safer & Softer Liquid Silicone 2-Pack
- Price
- $13.64
- Rating
- 4.3/5
- Reviews
- 104
- Age
- 6mo ago

uyiixoxo Dog Toothbrush Kit 360-Degree Finger Three-Sided Design Non Slip Dual Head Dog Toothbrush Easy Teeth Cleaning and Dental Care (9 Pack)
- Price
- $6.46
- Rating
- 4.6/5
- Reviews
- 89
- Age
- 6mo ago

HICC PET Toothbrush for Cats & Small Dogs Ergonomic Pet Toothbrush for Easy Teeth Cleaning Gentle on Gums Cat & Dog Dental Care Toothpaste Not Included
- Price
- $9.35
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 7mo ago

dlnope Dog Finger Toothbrush 4-Pack Finger Toothbrush for Dogs Upgraded Pet Tooth Brushing Kit A Fun Dog Teeth Cleaning Tool that Also Doubles as A Gum Massage Suitable for Medium and Large Dogs.
- Price
- $3.93
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 12mo ago

JUWANTU Dog Toothbrush Set of 8 Dual Headed Dental Hygiene Brushes for Small to Large Dogs Easy Teeth Cleaning & Dental Care Dog Tooth Brushes for Small to Large Dogs Cats and Most Pets
- Price
- $4.74
- Rating
- 4.4/5
- Reviews
- 494
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
50
Est. top-5 brand share
66%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
27%
- Vet's Best17%
- Pets & Pupps16%
- Jasper13%
- JUWANTU10%
- Arm & Hammer10%
- Virbac7%
Demand
Dog Toothbrush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Dog Toothbrush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dog toothbrush1.2M/yr
- dog tooth brush141K/yr
- toothbrush for dogs63K/yr
- pet toothbrush44K/yr
- dog toothbrushes42K/yr
- cepillo de dientes para perros32K/yr
- tooth brush for dog17K/yr
- dog teeth brush14K/yr
- tooth brush for dogs15K/yr
- dog tooth brushes14K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Toothbrush
We read the reviews and the return reasons for every product selling here.
“Too Big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Toothbrush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









