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Dog Toothbrush

Maybe

An estimated 0.7% of orders come back. But prices span $3.93–$14.52, mostly outside the sweet spot, so Dog Toothbrush is a Maybe.

Flapen Score
56
56 / 100
Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 51
Market size
$2.1M/yr1.6M searches / yr
90-day growth
-4.3%search demand this quarter
Competition
63%top-5 click share · 17 brands · 50 sellers

Flapen Score

Dog Toothbrush against its category

The dotted line is the Pet Supplies average. Past it, Dog Toothbrush is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Toothbrush market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Toothbrush 1.6M times last year and spent an estimated $2.1M. The top 5 brands take 66% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 13.9% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
13.9%
Market size, estimated
$2.1Ma year
Peak month
December1.8× the quietest month
Top search term
dog toothbrush1.2M searches a year

02 · Price

A sale here is worth $9.30.

Listings sell for $9.30 on average, from $3.93 to $14.52. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At $9.30 that is $56K to $74K a year per listing.

Average price
$9.30under the $15 to $100 sweet spot
Price range
$3.93–$14.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
200K–250K
Units per listing a year
6,000–8,000
Revenue per listing a year
$56K–$74K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Health Supplies. It carries 6,926 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#20in Health Supplies
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
6,926per listing
Listings tracked
20

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Dog Toothbrush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

50

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

27%

  • Brand 117%
  • Brand 216%
  • Brand 313%
  • Brand 410%
  • Brand 510%
  • Brand 67%

Demand

Dog Toothbrush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Dog Toothbrush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog toothbrush1.2M/yr
  • dog tooth brush141K/yr
  • toothbrush for dogs63K/yr
  • pet toothbrush44K/yr
  • dog toothbrushes42K/yr
  • cepillo de dientes para perros32K/yr
  • tooth brush for dog17K/yr
  • dog teeth brush14K/yr
  • tooth brush for dogs15K/yr
  • dog tooth brushes14K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Toothbrush

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Ease Of Use”
25%of negative reviews mention “Size-Overall”
0.7%of orders come back
“Too Big”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dog Toothbrush questions

Answered from the same tracked data.