Dog Sweater

Shoppers searched for this 10.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -53.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $660K a year.

Searches, last 12 months

10.4M

Growth, 90 days vs prior 90

-53.6%

Conversion, latest week

0.5%

Market size, estimated

$660Ka year

Peak month

December9.3× the quietest month

Top search term

dog clothes2.1M searches a year

Listings sell for $12.40 on average, from $4.66 to $38.35. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 250 to 500 of them. At $12.40 that is $3K to $6K a year per listing.

Average price

$12.40under the $15 to $100 sweet spot

Price range

$4.66–$38.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

7.2%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #45 within Apparel & Accessories. It carries 3,048 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

98%

Out of stock, average day

5.6%

Average rank

#45in Apparel & Accessories

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

3,048per listing

Listings tracked

154

20 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

5Amazon's first-year sales bar

Average brand age

41 months