Skip to content

Dog Stool Hardener

Maybe

An estimated 0.1% of orders come back. But shoppers spend an estimated $72K a year here, so Dog Stool Hardener is a Maybe.

Flapen Score
57
57 / 100
Top 22% of 3,978 Pet Supplies niches · +6 vs the category median of 51
Market size
$72K/yr29K searches / yr
90-day growth
+19.7%search demand this quarter
Competition
64%top-5 click share · 13 brands · 30 sellers

Flapen Score

Dog Stool Hardener against its category

The dotted line is the Pet Supplies average. Past it, Dog Stool Hardener is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Stool Hardener market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Stool Hardener 29K times last year and spent an estimated $72K. The top 5 brands take 69% of clicks. Demand peaks in Nov. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved +19.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
+19.7%
Conversion, latest week
10.2%
Market size, estimated
$72Ka year
Peak month
November7.2× the quietest month
Top search term
dog stool hardener20K searches a year

02 · Price

A sale here is worth $24.01.

Listings sell for $24.01 on average, from $14.16 to $48.64. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $24.01 that is $2K to $6K a year per listing.

Average price
$24.01inside the $15 to $100 sweet spot
Price range
$14.16–$48.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #21 within Health Supplies. It carries 9,625 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#21in Health Supplies
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
9,625per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Dog Stool Hardener products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

30

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

26%

  • Brand 127%
  • Brand 218%
  • Brand 310%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Dog Stool Hardener search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Black Friday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 7.2×

Search terms

Top Dog Stool Hardener search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog stool hardener20K/yr
  • stool hardener for dogs4K/yr
  • dog poop hardener2K/yr
  • stool firmer for dogs3K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Stool Hardener

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Indigestion”
0.1%of orders come back
“Tummy troubles”
A buyer, on “Indigestion”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dog Stool Hardener questions

Answered from the same tracked data.