Dog Sticks
MaybeAn estimated 0.1% of orders come back. But the average product has 9,227 reviews to catch up to, so Dog Sticks is a Maybe.
- Flapen Score
- 63 / 100Top 8% of 3,978 Pet Supplies niches · +12 vs the category median of 5163
- Market size
- $178K/yr118K searches / yr
- 90-day growth
- +1.7%search demand this quarter
- Competition
- 23%top-5 click share · 45 brands · 185 sellers
Flapen Score
Dog Sticks against its category
The dotted line is the Pet Supplies average. Past it, Dog Sticks is stronger. Inside it, weaker.
Market
The Dog Sticks market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Sticks 118K times last year and spent an estimated $178K. The top 5 brands take 42% of clicks. Demand peaks in Dec. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 12.1% of those searches ended in a purchase.
Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.
- Searches, last 12 months
- 118K
- Growth, 90 days vs prior 90
- +1.7%
- Conversion, latest week
- 12.1%
- Market size, estimated
- $178Ka year
- Peak month
- December1.4× the quietest month
- Top search term
- dog sticks39K searches a year
02 · Price
A sale here is worth $12.38.
Listings sell for $12.38 on average, from $4.15 to $29.10. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $12.38 that is $1K to $3K a year per listing.
- Average price
- $12.38under the $15 to $100 sweet spot
- Price range
- $4.15–$29.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #82 within Treats. It carries 9,227 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 99%
- Out of stock, average day
- 0.0%
- Average rank
- #82in Treats
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 9,227per listing
- Listings tracked
- 86
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Dog Sticks products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
DreamBone Twist Sticks Chews for Dogs Treat Your Dog to Easy-to-Digest Rawhide-Free Chews Made with Real Vegetables and Chicken 50 Count
- Price
- $9.13
- Rating
- 4.6/5
- Reviews
- 33,040
- Age
- 9y ago

Nature Gnaws Extra Thin Bully Sticks for Small Dogs 5-6 (10 Count) - Long Lasting for Light Chewers and Puppies - Natural Beef Dog Chew Bones
- Price
- $11.87
- Rating
- 4.4/5
- Reviews
- 6,658
- Age
- 8y ago

Wild Eats Real Duck Collagen Bully Sticks for Dogs 25 Pack Rawhide Free
- Price
- $10.60
- Rating
- 4.5/5
- Reviews
- 1,548
- Age
- 2y ago

Pork Chomps Dog Chews 5 Inch Munchy Sticks 50 Count - Assorted Flavors: Roasted Pork Chicken & Bacon - Long-Lasting Treats for Dogs - High Protein Low Fat Healthy & Delicious Chews (1 Pack)
- Price
- $5.82
- Rating
- 4.3/5
- Reviews
- 14,223
- Age
- 11y ago

Puppy Treats Made in the USA - We proudly craft all Healthy Edibles dog chew treats in the United States
- Price
- $4.33
- Rating
- 4.5/5
- Reviews
- 11,714
- Age
- 8y ago
Trending
estimated 90-day click momentum
Wild Eats Real Salmon Collagen Bully Sticks for Dogs 25 Pack Long Lasting
- Price
- $10.17
- Rating
- 4.6/5
- Reviews
- 454
- Age
- 1y ago

Wild Eats Real Duck Collagen Bully Sticks for Dogs 25 Pack Rawhide Free
- Price
- $10.60
- Rating
- 4.5/5
- Reviews
- 1,548
- Age
- 2y ago

Pupstages Dogwood Dog Chew Toy Made in the USA Real-Wood Blend Natural Flavor & Texture Moderate Chewers Medium 7.4
- Price
- $9.38
- Rating
- 4.5/5
- Reviews
- 30,578
- Age
- 14y ago

Chew Sticks - Various Flavors - 1 Lb. (Peppermint)
- Price
- $22.88
- Rating
- 3.8/5
- Reviews
- 627
- Age
- 7y ago

Pork Chomps Dog Chews 5 Inch Munchy Sticks 100 Count - Assorted Flavors: Roasted Pork Chicken & Bacon - Long-Lasting Treats for Dogs - High Protein Low Fat Healthy & Delicious Chews (1 Pack)
- Price
- $10.36
- Rating
- 4.3/5
- Reviews
- 14,223
- Age
- 7y ago
Newest
by launch date
Wild Eats Real Salmon Collagen Bully Sticks for Dogs 25 Pack Long Lasting
- Price
- $10.17
- Rating
- 4.6/5
- Reviews
- 454
- Age
- 1y ago

Canine Naturals | Natural Beef & Bully Sticks | Long-Lasting Odor Free High Protein Chews Made with 100% Real Bully | 4 Count Medium Sticks
- Price
- $9.62
- Rating
- 4.2/5
- Reviews
- 1,165
- Age
- 1y ago

Earth Animal No Hide Stix - Long Lasting Rawhide Free Small Dog Chews Sticks Chicken - 20 Count Value Pack
- Price
- $21.95
- Rating
- 4.5/5
- Reviews
- 2,624
- Age
- 1y ago

Rewardables | Healthy Chewers | Natural Collagen and Beef Sticks for Dogs | 100 Count | High Protein and Limited Ingredient Dog Chews
- Price
- $17.61
- Rating
- 4.6/5
- Reviews
- 994
- Age
- 2y ago

Wild Eats Real Duck Collagen Bully Sticks for Dogs 25 Pack Rawhide Free
- Price
- $10.60
- Rating
- 4.5/5
- Reviews
- 1,548
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 23% of clicks, no more. An open shelf where new products get seen.
Brands
45 rising
Sellers
185
Est. top-5 brand share
42%
Top 20: 82%
Est. top-5 click share
23%
Top 20: 54%
Open market
54%
- DreamBone14%
- Nature Gnaws9%
- Pork Chomps8%
- Wild Eats6%
- GOOD 'N' FUN5%
- Earth Animal5%
Demand
Dog Sticks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.4×
Search terms
Top Dog Sticks search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dog sticks39K/yr
- small dog chews20K/yr
- chew sticks15K/yr
- natural chews for dogs10K/yr
- chew stick6K/yr
- dog natural chews6K/yr
- chew treats for small dogs6K/yr
- small dog chew6K/yr
- non rawhide dog treats5K/yr
- rawhide alternative dog chews long lasting3K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Sticks
We read the reviews and the return reasons for every product selling here.
“Break easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Sticks questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









