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Dog Shock Collars for 2 Dogs

Fail

Shoppers spend an estimated $39K a year here, so Dog Shock Collars for 2 Dogs is a Fail.

Flapen Score
47
47 / 100
Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 51
Market size
$39K/yr21K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
46%top-5 click share · 17 brands · 52 sellers

Flapen Score

Dog Shock Collars for 2 Dogs against its category

The dotted line is the Pet Supplies average. Past it, Dog Shock Collars for 2 Dogs is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Shock Collars for 2 Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Shock Collars for 2 Dogs 21K times last year and spent an estimated $39K. The top 5 brands take 71% of clicks. Demand peaks in Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
3.9%
Market size, estimated
$39Ka year
Peak month
November1.6× the quietest month
Top search term
2 pack shock collar for dogs6K searches a year

02 · Price

A sale here is worth $48.68.

Listings sell for $48.68 on average, from $28.59 to $129.03. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $48.68 that is $0 to $5K a year per listing.

Average price
$48.68inside the $15 to $100 sweet spot
Price range
$28.59–$129.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #72 within Collars, Harnesses & Leashes. It carries 3,799 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
97%
Out of stock, average day
19.1%
Average rank
#72in Collars, Harnesses & Leashes
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
3,799per listing
Listings tracked
31

04 · Newcomers

9 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
9Amazon's first-year sales bar
Average brand age
31 months

Products

Top Dog Shock Collars for 2 Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

52

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

46%

Top 20: 90%

Open market

22%

  • Brand 129%
  • Brand 213%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 67%

Demand

Dog Shock Collars for 2 Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25DecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Dog Shock Collars for 2 Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 2 pack shock collar for dogs6K/yr
  • two dog training collar with remote6K/yr
  • 2 shock collar for dogs5K/yr
  • shock collars for dogs 2 pack4K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Shock Collars for 2 Dogs

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Durability”
3.3%of orders come back
“DOES NOT LAST”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dog Shock Collars for 2 Dogs questions

Answered from the same tracked data.