Dog Shirt

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $287K a year.

Searches, last 12 months

3.4M

Growth, 90 days vs prior 90

-22.4%

Conversion, latest week

0.7%

Market size, estimated

$287Ka year

Peak month

December2.0× the quietest month

Top search term

dog shirt478K searches a year

Listings sell for $11.92 on average, from $4.66 to $42.74. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $11.92 that is $1K to $3K a year per listing.

Average price

$11.92under the $15 to $100 sweet spot

Price range

$4.66–$42.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

7.2%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #56 within Apparel & Accessories. It carries 2,015 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#56in Apparel & Accessories

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

2,015per listing

Listings tracked

190

23 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

23

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months