Skip to content

Dog Sheep Costume

Fail

An estimated 24.9% of orders come back, so Dog Sheep Costume is a Fail.

Flapen Score
36
36 / 100
Ranks 3,650 of 3,978 Pet Supplies niches · −15 vs the category median of 51
Market size
$7K/yr90K searches / yr
90-day growth
+5.4%search demand this quarter
Competition
65%top-5 click share · 12 brands · 31 sellers

Flapen Score

Dog Sheep Costume against its category

The dotted line is the Pet Supplies average. Past it, Dog Sheep Costume is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Sheep Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Sheep Costume 90K times last year and spent an estimated $7K. The top 5 brands take 82% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
+5.4%
Conversion, latest week
0.3%
Market size, estimated
$7Ka year
Peak month
October42.5× the quietest month
Top search term
sheep costume for dog18K searches a year

02 · Price

A sale here is worth $23.50.

Listings sell for $23.50 on average, from $8.49 to $34.72. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $23.50 that is $0 to $2K a year per listing.

Average price
$23.50inside the $15 to $100 sweet spot
Price range
$8.49–$34.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
24.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

35% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #10,135 within Apparel & Accessories. It carries 473 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings
35%
Prime listings
90%
Out of stock, average day
5.3%
Average rank
#10,135in Apparel & Accessories
Average rating
4.03 starsAmazon United States average 4.42 stars
Average reviews
473per listing
Listings tracked
20

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Dog Sheep Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

31

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

13%

  • Brand 131%
  • Brand 229%
  • Brand 39%
  • Brand 48%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (6 brands, 13%)

Demand

Dog Sheep Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 42.5×

Search terms

Top Dog Sheep Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sheep costume for dog18K/yr
  • dog sheep costume15K/yr
  • sheep dog costume12K/yr
  • lamb chop costume3K/yr
  • lambchop dog costume9K/yr
  • lamb chop dog costume12K/yr
  • dog lamb costume6K/yr
  • lamb costume for dog4K/yr
  • lamb dog costume4K/yr
  • dog lamb chop costume3K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Sheep Costume

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Comfort-Overall”
100%of negative reviews mention “Advertised Vs Actual Product”
24.9%of orders come back
“Not as pictured”
A buyer, on “Advertised Vs Actual Product”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Dog Sheep Costume questions

Answered from the same tracked data.