Dog Shade
PassDog Shade scores 65 out of 100, a Pass. Shoppers spend an estimated $152K a year here, search demand grew +137.3% this quarter, and an estimated 3.1% of orders come back.
- Flapen Score
- 65 / 100Top 5% of 3,978 Pet Supplies niches · +14 vs the category median of 5165
- Market size
- $152K/yr264K searches / yr
- 90-day growth
- +137.3%search demand this quarter
- Competition
- 39%top-5 click share · 30 brands · 44 sellers
Flapen Score
Dog Shade against its category
The dotted line is the Pet Supplies average. Past it, Dog Shade is stronger. Inside it, weaker.
Market
The Dog Shade market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Shade 264K times last year and spent an estimated $152K. The top 5 brands take 46% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +137.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.
- Searches, last 12 months
- 264K
- Growth, 90 days vs prior 90
- +137.3%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $152Ka year
- Peak month
- June12.9× the quietest month
- Top search term
- dog shade for outside46K searches a year
02 · Price
A sale here is worth $45.59.
Listings sell for $45.59 on average, from $10.19 to $89.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $45.59 that is $0 to $5K a year per listing.
- Average price
- $45.59inside the $15 to $100 sweet spot
- Price range
- $10.19–$89.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #128 within Crates, Houses & Pens. It carries 1,504 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 95%
- Out of stock, average day
- 17.2%
- Average rank
- #128in Crates, Houses & Pens
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 1,504per listing
- Listings tracked
- 42
04 · Newcomers
15 of last year's 17 launches cleared the first-year sales bar.
17 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 17
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Dog Shade products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Summertrail Extra Large Dog House Outside Dog Tent Outdoor Big Dog Shade Shelter Doghouse Canopy with Three-Sided Breathable Mesh Windows Gray Sun Rain Cover for Pet Cat Livestock 4x 4x 3.3
- Price
- $75.18
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago

Heeyoo Elevated Dog Bed with Removable Canopy Portable Dog Cot with Sun Protection Shade Tent Raised Pet Cooling Cot Bed for Dogs 42in
- Price
- $38.80
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 5mo ago

Yokaniwa Dog Tent House Outdoor Shade 4x4x3 Shelter for Large Medium Pets Outside Sun Rain Waterproof Canopy with Three-Sided Breathable Mesh Windows Livestock House with Ground Nails Dark Gray
- Price
- $69.64
- Rating
- 4.1/5
- Reviews
- 197
- Age
- 6mo ago

DOVACS 3 in 1 Extra Large Dog Canopy Outside All-Season Outdoor Dog Shade XL with Roller Shutters and Removable Door Pet Shelter Tent for Chicken Livestock 4x 4x 3.3 Winter & Summer and Rain
- Price
- $70.64
- Rating
- 4.1/5
- Reviews
- 71
- Age
- 10mo ago

Toriexon Dog Shade for Outside 4x4x3 Large Outdoor Dog Tent Waterproof All-Season Pet Canopy Shelter with Ground Nails for Dogs Cats Small Animals and Livestock
- Price
- $53.04
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 8mo ago
Trending
estimated 90-day click momentum
Toriexon Dog Shade for Outside 4x4x3 Large Outdoor Dog Tent Waterproof All-Season Pet Canopy Shelter with Ground Nails for Dogs Cats Small Animals and Livestock
- Price
- $53.04
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 8mo ago

Elevated Dog Bed with Canopy 42in Raised Pet Cot for Medium/Large Dogs up to 70lbs Outdoor Portable Dog Tent with Removable Sun Shade & Breathable Mesh for Camping Beach and Backyard
- Price
- $38.93
- Rating
- 4.1/5
- Reviews
- 107
- Age
- 3mo ago

Heeyoo Elevated Dog Bed with Removable Canopy Portable Dog Cot with Sun Protection Shade Tent Raised Pet Cooling Cot Bed for Dogs 42in
- Price
- $38.80
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 5mo ago

Suddus Dog House Outdoor Extra Large Dog Tent Outside Dog Shade Shelter with Three-Sided Breathable Mesh Windows Sun Rain Cover for Pet Dogs 48 D x 48 W x 39 H
- Price
- $86.02
- Rating
- 4.2/5
- Reviews
- 2,833
- Age
- 5mo ago

4x 4x 3.3 Dog Shade Shelter Outdoor Dog Tent Dog House Canopy Waterproof Sun Protection with Ground Stakes for Pet Medium Large Dogs Cats Pigs Chicken Goose (4)
- Price
- $53.89
- Rating
- 3.9/5
- Reviews
- 39
- Age
- 11mo ago
Newest
by launch date
Elevated Dog Bed with Canopy 42in Raised Pet Cot for Medium/Large Dogs up to 70lbs Outdoor Portable Dog Tent with Removable Sun Shade & Breathable Mesh for Camping Beach and Backyard
- Price
- $38.93
- Rating
- 4.1/5
- Reviews
- 107
- Age
- 3mo ago

Pawmmo Dog Shade Shelter Outdoor Tent for Large Medium Dogs Outside Doghouse Sun Rain Canopy Dog House with Waterproof Roof Ground Nails for Cats Pigs Livestock 4x4x3.3
- Price
- $57.89
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 4mo ago

Pawmmo 42 Dog House Outdoor Indoor with Breathable Mesh Windows 2-in-1 Outside Dog House Elevated Dog Bed Cot Dog Tent Shade Shelter Easy to Assemble & Clean (42 INCH)
- Price
- $70.24
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 4mo ago

Suddus Dog House Outdoor Extra Large Dog Tent Outside Dog Shade Shelter with Three-Sided Breathable Mesh Windows Sun Rain Cover for Pet Dogs 48 D x 48 W x 39 H
- Price
- $86.02
- Rating
- 4.2/5
- Reviews
- 2,833
- Age
- 5mo ago

Heeyoo Elevated Dog Bed with Removable Canopy Portable Dog Cot with Sun Protection Shade Tent Raised Pet Cooling Cot Bed for Dogs 42in
- Price
- $38.80
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
30 falling
Sellers
44
Est. top-5 brand share
46%
Top 20: 89%
Est. top-5 click share
39%
Top 20: 77%
Open market
50%
- SUMMERTRAIL13%
- Heeyoo13%
- Yokaniwa7%
- PAWMMO7%
- Veehoo5%
- DOVACS4%
Demand
Dog Shade search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 12.9×
Search terms
Top Dog Shade search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dog shade for outside46K/yr
- dog shade39K/yr
- dog canopy37K/yr
- shade for dogs outside17K/yr
- dog canopy outdoor17K/yr
- dog shade canopy14K/yr
- shade for dogs11K/yr
- outdoor dog shade10K/yr
- outdoor shade for dogs8K/yr
- sun shade for dogs7K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Shade
We read the reviews and the return reasons for every product selling here.
“Super cheap quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Shade questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









