Is dog pumpkin costume profitable to sell on Amazon United States?

The niche generates $9K/yr across 14 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +84.5%. Flapen's verdict: Skip it (38/100).

How competitive is the dog pumpkin costume niche?

10 brands and 11 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 82% of demand.

When does demand for dog pumpkin costume peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 432.6× the quietest.

What does it cost to enter the dog pumpkin costume niche?

Listings span $8.49–$26.35; the average listing price is $15.07 (sweet spot $15–$100). The average incumbent carries 224 reviews — the moat a new listing must climb.

dog pumpkin costume

Skip it

A small market ($9K/yr) — this niche doesn't clear our bar today.

Review moat

Great224.29

avg incumbent reviews — the moat a new listing must climb

Growth

Great+84.5%

90-day search growth — must beat 0% to launch

Avg price

Great$15.07

avg listing price — sweet spot $15–$100

Price range

Good$8.49–$26.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$9K

$9K/yr · 148K searches

Returns

Bad11.5%

return rate — above 6% kills the launch gate

According to Flapen's Amazon United States niche tracking, dog pumpkin costume is a $9K/yr Amazon United States market (148K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 38/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

dog pumpkin costume market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $23K–$30K; units × avg price
Launch success: —; 0 of 3 new (360d)
Conversion rate: 0.4%
Avg BSR: #2,259
Page quality: 0%
Prime: 100%
Sponsored: 36%
Out of stock: 23.8%
Avg brand age: 40 months
Avg seller age: 194 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 flat

Sellers

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

13%

Mogoko31%
Petcare18%
FLAdorepet16%
Winmany11%
Paiaite7%
Tongcloud5%
Open — no brand owns it (4 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — +84.5% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 432.6×

Open Trend

Top dog pumpkin costume search terms

dog pumpkin costume60K/yr +118.0%0.2% conv.
pumpkin dog costume43K/yr +89.7%0.0% conv.
pumpkin costume for dogs21K/yr +112.6%0.0% conv.
small dog pumpkin costume4K/yr +130.8%0.0% conv.
dog costume pumpkin7K/yr -24.2%2.0% conv.
dog halloween costumes pumpkin5K/yr +53.3%0.0% conv.
pumpkin costume dog5K/yr +8.3%0.0% conv.
large dog pumpkin costumes3K/yr -82.6%0.0% conv.

All search terms

Top dog pumpkin costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mogoko Dog Pumpkin Costumes Pet Halloween Cosplay Dress Cute Pumpkin Pet Outfits Fleece Outfits Warm Clothes with Hat for Dogs(M Size)

Mogoko$15.615.0★9 rev

FLAdorepet Large Dog Pumpkin Costume Halloween Thanksgiving Dog Costume Outfits Party Dress Winter Dog Jacket Hoodie Funny Clothes for Labrador Bulldog (Orange 3XL)

FLAdorepet$26.354.4★24 rev

PETCARE Funny Pumpkin Dog Halloween Costume Pet Dog Cat Thick Plush Pumpkin Decoration Shirt Clothes for Small Medium Dogs Cats Puppy Cute Halloween Party Cosplay Dress Up Outfits

Petcare$16.554.6★45 rev

Winmany Cute Pumpkin Costume for Small Dogs Cats Lightweight Pet Halloween Outfit Funny Fall Apparel for Pets Party Cosplay Photoshoot (Large)

Winmany$12.555.0★9 rev

Adorable Bumblebee Halloween Costume Hoodie for Medium Dogs: Featuring Fun Wings and a Cozy Black and Yellow Sweatshirt Design Perfect for Cosplay and Festive Celebrations! XXS

Paiaite$8.494.3★113 rev

Newest

by launch date

Dog Pumpkin Costume cat CostumeHalloween Pet Costume for Dogs Cute Pumpkin Dog Outfit for Small to Large Dogs Comfortable and Fun Pet Costume for Halloween Parties and Photo Shoots

ZHLKHIOP$11.983 rev

10mo ago

Mogoko Dog Pumpkin Costumes Pet Halloween Cosplay Dress Cute Pumpkin Pet Outfits Fleece Outfits Warm Clothes with Hat for Dogs(M Size)

Mogoko$15.619 rev

11mo ago

Mogoko Dog Pumpkin Costumes Pet Halloween Cosplay Dress Cute Pumpkin Pet Outfits Fleece Outfits Warm Clothes with Hat for Dogs(XL Size)

Mogoko$14.749 rev

11mo ago

Tongcloud Dog Pumpkin Costume Halloween Thanksgiving Dog Costume Outfits Party Dress Winter Jacket Hoodie Funny Clothes(Medium)

Tongcloud$9.512 rev

1y ago

Winmany Cute Pumpkin Costume for Small Dogs Cats Lightweight Pet Halloween Outfit Funny Fall Apparel for Pets Party Cosplay Photoshoot (Large)

Winmany$12.559 rev

1y ago

What buyers say about dog pumpkin costume

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money30%

“Price is right, too”

Pet Friendly20%

“Looks like he is flying 🤣 Very cute on my dog and inexpensive”

Size-Overall20%

“It fit our 90 lb lab just fine”

Quality-Overall20%

“Great quality”

Ease Of Use10%

“Its easy to get on”

Top return reasons

Size-Overall94%

Product Condition3%

Material Quality3%

Common questions

Is dog pumpkin costume profitable to sell on Amazon United States?: The niche generates $9K/yr across 14 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +84.5%. Flapen's verdict: Skip it (38/100).
How competitive is the dog pumpkin costume niche?: 10 brands and 11 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 82% of demand.
When does demand for dog pumpkin costume peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 432.6× the quietest.
What does it cost to enter the dog pumpkin costume niche?: Listings span $8.49–$26.35; the average listing price is $15.07 (sweet spot $15–$100). The average incumbent carries 224 reviews — the moat a new listing must climb.