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Dog Pool

Pass

Dog Pool scores 70 out of 100, a Pass. Shoppers spend an estimated $1.7M a year here, search demand grew +322.2% this quarter, and an estimated 2.8% of orders come back.

Filters Trending
Flapen Score
70
70 / 100
Top 2% of 3,978 Pet Supplies niches · +19 vs the category median of 51
Market size
$1.7M/yr1.6M searches / yr
90-day growth
+322.2%search demand this quarter
Competition
45%top-5 click share · 18 brands · 29 sellers

Flapen Score

Dog Pool against its category

The dotted line is the Pet Supplies average. Past it, Dog Pool is stronger. Inside it, weaker.

70Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Pool market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Pool 1.6M times last year and spent an estimated $1.7M. The top 5 brands take 71% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 70 out of 100, a Pass.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +322.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
+322.2%
Conversion, latest week
3.0%
Market size, estimated
$1.7Ma year
Peak month
June20.5× the quietest month
Top search term
dog pool896K searches a year

02 · Price

A sale here is worth $34.17.

Listings sell for $34.17 on average, from $15.35 to $77.74. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $34.17 that is $43K to $51K a year per listing.

Average price
$34.17inside the $15 to $100 sweet spot
Price range
$15.35–$77.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,250–1,500
Revenue per listing a year
$43K–$51K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #30 within Grooming. It carries 7,093 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.2%
Average rank
#30in Grooming
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
7,093per listing
Listings tracked
34

04 · Newcomers

9 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
9Amazon's first-year sales bar
Average brand age
34 months

Products

Top Dog Pool products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

29

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

45%

Top 20: 87%

Open market

25%

  • Brand 125%
  • Brand 218%
  • Brand 315%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Dog Pool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 20.5×

Search terms

Top Dog Pool search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog pool896K/yr
  • dog pools for large dogs164K/yr
  • dog pools60K/yr
  • pool for dogs49K/yr
  • pet pool48K/yr
  • foldable dog pool50K/yr
  • dog swimming pool43K/yr
  • doggie pool38K/yr
  • kiddie pool for dogs38K/yr
  • small dog pool36K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Pool

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Durability”
19%of negative reviews mention “Durability”
2.8%of orders come back
“Not durable”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dog Pool questions

Answered from the same tracked data.