Dog Ointment

Shoppers searched for this 271K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.3% of those searches ended in a purchase. Searches in the last 90 days moved +24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $678K a year.

Searches, last 12 months

271K

Growth, 90 days vs prior 90

+24.5%

Conversion, latest week

19.3%

Market size, estimated

$678Ka year

Peak month

August1.7× the quietest month

Top search term

sulfodene 3-way ointment for dogs35K searches a year

Listings sell for $12.94 on average, from $7.12 to $20.03. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 10,000 to 12,500 of them. At $12.94 that is $129K to $162K a year per listing.

Average price

$12.94under the $15 to $100 sweet spot

Price range

$7.12–$20.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

10,000–12,500

Revenue per listing a year

$129K–$162K

Returns

0.9%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Health Supplies. It carries 12,774 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#28in Health Supplies

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

12,774per listing

Listings tracked

4

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

67 months