Dog Muscle Builder
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 99% of clicks, so Dog Muscle Builder is a Maybe.
- Flapen Score
- 57 / 100Top 22% of 3,978 Pet Supplies niches · +6 vs the category median of 5157
- Market size
- $1.1M/yr537K searches / yr
- 90-day growth
- -3.4%search demand this quarter
- Competition
- 49%top-5 click share · 6 brands · 19 sellers
Flapen Score
Dog Muscle Builder against its category
The dotted line is the Pet Supplies average. Past it, Dog Muscle Builder is stronger. Inside it, weaker.
Market
The Dog Muscle Builder market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Muscle Builder 537K times last year and spent an estimated $1.1M. The top 5 brands take 99% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 537K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 537K
- Growth, 90 days vs prior 90
- -3.4%
- Conversion, latest week
- 4.7%
- Market size, estimated
- $1.1Ma year
- Peak month
- September1.6× the quietest month
- Top search term
- bully max187K searches a year
02 · Price
A sale here is worth $42.29.
Listings sell for $42.29 on average, from $13.05 to $90.74. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $42.29 that is $42K to $53K a year per listing.
- Average price
- $42.29inside the $15 to $100 sweet spot
- Price range
- $13.05–$90.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $42K–$53K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #275 within Food. It carries 3,043 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 96%
- Out of stock, average day
- 7.4%
- Average rank
- #275in Food
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 3,043per listing
- Listings tracked
- 27
04 · Newcomers
6 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Dog Muscle Builder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Virbac URSOLYX Soft Chews for Dogs | Muscle Health Support for Senior Active or Recovering Dogs Large Over 60lbs | 60 Count 2- Month Supply
- Price
- $75.06
- Rating
- 4.7/5
- Reviews
- 123
- Age
- 1y ago

Bully Max Puppy Food 24/14 High Protein & Growth Formula - Dry Dog Food with Lamb and Rice for Small and Large Breed Puppies - Chicken Free 419 Cal/Cup Sensitive Stomach Kibble 5 lb Bag
- Price
- $26.57
- Rating
- 4.5/5
- Reviews
- 1,662
- Age
- 3y ago

Bully Max 11-in-1 Dog Muscle Builder Power Chews - High Protein Muscle Gain Supplement with Amino Acids - Vet-Recommended for Puppy & Adult Canines All Breeds & Ages - Made in USA - 75 Soft Chews
- Price
- $36.22
- Rating
- 4.4/5
- Reviews
- 1,799
- Age
- 7y ago

Bully Max 2-in-1 Muscle Builder Chewable Tablets for Puppies & Adult Dogs - Puppy & Dog Vitamins & Supplements for Muscle Gain & Growth - Ultimate Canine Multivitamins for All Breeds & Ages - 60 Tabs
- Price
- $25.24
- Rating
- 4.5/5
- Reviews
- 14,846
- Age
- 16y ago

Virbac URSOLYX Soft Chews for Dogs | Muscle Health Support for Senior Active or Recovering Dogs Medium 30-60lbs | 60 Count 2- Month Supply
- Price
- $64.57
- Rating
- 4.5/5
- Reviews
- 94
- Age
- 1y ago
Trending
estimated 90-day click momentum
Bully Max Puppy Food 24/14 High Protein & Growth Formula - Dry Dog Food with Lamb and Rice for Small Dogs and Large Breed Puppies - Natural Slow-Cooked Sensitive Stomach Pet Food 15-Pound Bag
- Price
- $69.49
- Rating
- 4.5/5
- Reviews
- 1,662
- Age
- 6mo ago

Virbac URSOLYX Soft Chews for Dogs | Muscle Health Support for Senior Active or Recovering Dogs Small up to 30lbs | 60 Count 2- Month Supply
- Price
- $56.18
- Rating
- 4.5/5
- Reviews
- 82
- Age
- 1y ago

Virbac URSOLYX Soft Chews for Dogs | Muscle Health Support for Senior Active or Recovering Dogs Large Over 60lbs | 60 Count 2- Month Supply
- Price
- $75.06
- Rating
- 4.7/5
- Reviews
- 123
- Age
- 1y ago

11-in-1 Muscle Gain Chews - Weight Gain Supplements for Dogs with High Protein & Amino Acids - Premium Muscle Builder for Bully & All Breeds - Healthy for Puppies - 150 Chews - Chicken
- Price
- $13.05
- Rating
- 4.3/5
- Reviews
- 290
- Age
- 9mo ago

Bully Max 11-in-1 Dog Muscle Builder Power Chews - High Protein Muscle Gain Supplement with Amino Acids - Vet-Recommended for Puppy & Adult Canines All Breeds & Ages - Made in USA - 75 Soft Chews
- Price
- $36.22
- Rating
- 4.4/5
- Reviews
- 1,799
- Age
- 7y ago
Newest
by launch date
Bully Max Puppy Food 24/14 High Protein & Growth Formula - Dry Dog Food with Lamb and Rice for Small Dogs and Large Breed Puppies - Natural Slow-Cooked Sensitive Stomach Pet Food 15-Pound Bag
- Price
- $69.49
- Rating
- 4.5/5
- Reviews
- 1,662
- Age
- 6mo ago

Bully Max High Protein Dry Dog Food 30/20 Beef 15lb Bag - High Calorie 530 Calories/Cup for Muscle & Weight Gain for Small Medium & Large Breeds All Life Stages No Corn Wheat Soy Made in USA
- Price
- $61.38
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 7mo ago

11-in-1 Muscle Gain Chews - Weight Gain Supplements for Dogs with High Protein & Amino Acids - Premium Muscle Builder for Bully & All Breeds - Healthy for Puppies - 150 Chews - Chicken
- Price
- $13.05
- Rating
- 4.3/5
- Reviews
- 290
- Age
- 9mo ago

VICTOR Bully Fuel Dry Dog Food 15 lb Real Beef First Ingredient High-Calorie Formula for Lean Muscle Glucosamine & Chondroitin for Joint Health Omega 3 & 6 for Skin & Coat
- Price
- $45.87
- Rating
- 4.4/5
- Reviews
- 193
- Age
- 10mo ago

Virbac URSOLYX Soft Chews for Dogs | Muscle Health Support for Senior Active or Recovering Dogs Large Over 60lbs | 60 Count 2- Month Supply
- Price
- $75.06
- Rating
- 4.7/5
- Reviews
- 123
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
19
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 93%
Open market
0%
- Bully Max63%
- Virbac26%
- VICTOR8%
- OKKÖBI1%
- ULTIMATE BULLY1%
- Kilab1%
- Open — no brand owns it (0%)
Demand
Dog Muscle Builder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Dog Muscle Builder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bully max187K/yr
- bully max dog food123K/yr
- ursolyx soft chews for dogs24K/yr
- bully max puppy food38K/yr
- bullymax22K/yr
- dog muscle builder17K/yr
- ursolyx12K/yr
- bully max weight gain17K/yr
- bullymax dog food26K/yr
- bully dog food12K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Muscle Builder
We read the reviews and the return reasons for every product selling here.
“Overpriced”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Muscle Builder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









