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Dog Memorial Ornament

Fail

Shoppers spend an estimated $56K a year here, so Dog Memorial Ornament is a Fail.

Flapen Score
48
48 / 100
Ranks 2,345 of 3,978 Pet Supplies niches · −3 vs the category median of 51
Market size
$56K/yr123K searches / yr
90-day growth
-8.8%search demand this quarter
Competition
45%top-5 click share · 24 brands · 40 sellers

Flapen Score

Dog Memorial Ornament against its category

The dotted line is the Pet Supplies average. Past it, Dog Memorial Ornament is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Memorial Ornament market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Memorial Ornament 123K times last year and spent an estimated $56K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
3.3%
Market size, estimated
$56Ka year
Peak month
December24.8× the quietest month
Top search term
dog memorial ornament27K searches a year

02 · Price

A sale here is worth $14.01.

Listings sell for $14.01 on average, from $6.58 to $32.62. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.01 that is $0 to $1K a year per listing.

Average price
$14.01under the $15 to $100 sweet spot
Price range
$6.58–$32.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 12.9% of listings are out of stock. The average listing ranks #1,796 within Memorials & Funerary. It carries 744 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
87%
Out of stock, average day
12.9%
Average rank
#1,796in Memorials & Funerary
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
744per listing
Listings tracked
31

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Dog Memorial Ornament products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

40

Top-5 brand share

53%

Top 20: 95%

Top-5 click share

45%

Top 20: 86%

Open market

42%

  • Brand 121%
  • Brand 211%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Dog Memorial Ornament search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 24.8×

Search terms

Top Dog Memorial Ornament search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog memorial ornament27K/yr
  • pet memorial ornament17K/yr
  • dog ornament memorial14K/yr
  • pet memorial ornament dog11K/yr
  • pet ornaments in memory dog12K/yr
  • dog remembrance ornament8K/yr
  • dog memory ornament7K/yr
  • pet memorial christmas ornament6K/yr
  • dog memorial christmas ornament7K/yr
  • cat memorial ornament10K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Memorial Ornament

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
1.3%of orders come back
“The chain it comes with is a little short”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dog Memorial Ornament questions

Answered from the same tracked data.