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Dog Medicine

Maybe

An estimated 0.1% of orders come back. But the average product has 24,687 reviews to catch up to, so Dog Medicine is a Maybe.

Flapen Score
55
55 / 100
Top 30% of 3,978 Pet Supplies niches · +4 vs the category median of 51
Market size
$152K/yr139K searches / yr
90-day growth
+5.8%search demand this quarter
Competition
46%top-5 click share · 24 brands · 71 sellers

Flapen Score

Dog Medicine against its category

The dotted line is the Pet Supplies average. Past it, Dog Medicine is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Medicine market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Medicine 139K times last year and spent an estimated $152K. The top 5 brands take 57% of clicks. Demand peaks in Jan–Feb–Mar–Jun–Jul. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
+5.8%
Conversion, latest week
3.8%
Market size, estimated
$152Ka year
Peak month
January5.5× the quietest month
Top search term
dog medicine81K searches a year

02 · Price

A sale here is worth $29.17.

Listings sell for $29.17 on average, from $8.47 to $216.52. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $29.17 that is $3K to $7K a year per listing.

Average price
$29.17inside the $15 to $100 sweet spot
Price range
$8.47–$216.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Health Supplies. It carries 24,687 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
97%
Out of stock, average day
0.0%
Average rank
#15in Health Supplies
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
24,687per listing
Listings tracked
33

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Dog Medicine products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

$0$8K$15K$23K$30K1001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

71

Est. top-5 brand share

57%

Top 20: 96%

Est. top-5 click share

46%

Top 20: 83%

Open market

38%

  • SalutemPet19%
  • PetArmor18%
  • Nutramax Laboratories7%
  • Sulfodene7%
  • Zesty Paws5%
  • Frontline5%

Demand

Dog Medicine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Jun, Jul · busiest ÷ quietest = 5.5×

Search terms

Top Dog Medicine search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dog medicine81K/yr
  • dog meds19K/yr
  • pet meds for dogs19K/yr
  • pet health6K/yr
  • dog pills6K/yr
  • medicina para perros4K/yr
  • dog nutrition4K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Medicine

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Functionality-Overall”
0.1%of orders come back
“Doesn't work”
A buyer, on “Functionality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Dog Medicine questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data