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Dog Hair Dye

Maybe

Prices already span $9.32–$59.84, with room to position. But the top 5 brands take 93% of clicks, so Dog Hair Dye is a Maybe.

Flapen Score
54
54 / 100
Top 34% of 3,978 Pet Supplies niches · +3 vs the category median of 51
Market size
$227K/yr562K searches / yr
90-day growth
+24.1%search demand this quarter
Competition
52%top-5 click share · 8 brands · 11 sellers

Flapen Score

Dog Hair Dye against its category

The dotted line is the Pet Supplies average. Past it, Dog Hair Dye is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Hair Dye market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Hair Dye 562K times last year and spent an estimated $227K. The top 5 brands take 93% of clicks. Demand peaks in Oct. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 562K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $227K a year.

Searches, last 12 months
562K
Growth, 90 days vs prior 90
+24.1%
Conversion, latest week
2.3%
Market size, estimated
$227Ka year
Peak month
October2.1× the quietest month
Top search term
dog hair dye169K searches a year

02 · Price

A sale here is worth $17.33.

Listings sell for $17.33 on average, from $9.32 to $59.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $17.33 that is $9K to $13K a year per listing.

Average price
$17.33inside the $15 to $100 sweet spot
Price range
$9.32–$59.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$9K–$13K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #265 within Apparel & Accessories. It carries 1,584 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#265in Apparel & Accessories
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
1,584per listing
Listings tracked
26

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Dog Hair Dye products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

11

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

52%

Top 20: 90%

Open market

4%

  • Brand 151%
  • Brand 218%
  • Brand 315%
  • Brand 46%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Dog Hair Dye search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.1×

Search terms

Top Dog Hair Dye search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog hair dye169K/yr
  • dog dye58K/yr
  • opawz dog hair dye59K/yr
  • opawz34K/yr
  • opawz pet dye19K/yr
  • pet safe dye24K/yr
  • dog safe hair dye23K/yr
  • pet hair dye24K/yr
  • pet dye19K/yr
  • hair dye for dogs17K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Hair Dye

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Color”
34%of negative reviews mention “Color”
1.8%of orders come back
“Color is not right”
A buyer, on “Color”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dog Hair Dye questions

Answered from the same tracked data.