Dog Gravy
MaybeAn estimated 0.0% of orders come back. But demand is soft, at +0.8% this quarter, so Dog Gravy is a Maybe.
- Flapen Score
- 56 / 100Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 5156
- Market size
- $304K/yr331K searches / yr
- 90-day growth
- +0.8%search demand this quarter
- Competition
- 54%top-5 click share · 15 brands · 522 sellers
Flapen Score
Dog Gravy against its category
The dotted line is the Pet Supplies average. Past it, Dog Gravy is stronger. Inside it, weaker.
Market
The Dog Gravy market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Gravy 331K times last year and spent an estimated $304K. The top 5 brands take 80% of clicks. Demand peaks in Jan. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 5.5% of those searches ended in a purchase.
Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $304K a year.
- Searches, last 12 months
- 331K
- Growth, 90 days vs prior 90
- +0.8%
- Conversion, latest week
- 5.5%
- Market size, estimated
- $304Ka year
- Peak month
- January2.8× the quietest month
- Top search term
- dog gravy60K searches a year
02 · Price
A sale here is worth $16.82.
Listings sell for $16.82 on average, from $4.82 to $39.25. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $16.82 that is $17K to $21K a year per listing.
- Average price
- $16.82inside the $15 to $100 sweet spot
- Price range
- $4.82–$39.25
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $17K–$21K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #30 within Food. It carries 3,191 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #30in Food
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 3,191per listing
- Listings tracked
- 24
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Dog Gravy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
522
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
54%
Top 20: 97%
Open market
13%
- Brand 121%
- Brand 221%
- Brand 317%
- Brand 415%
- Brand 57%
- Brand 66%
- Open — no brand owns it (9 brands, 13%)
Demand
Dog Gravy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.8×
Search terms
Top Dog Gravy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dog gravy60K/yr
- kibble sauce41K/yr
- dog gravy topper for dry food31K/yr
- dog food gravy30K/yr
- kibble sauce for dogs23K/yr
- dog food gravy topper16K/yr
- jinx kibble sauce7K/yr
- gravy for dogs11K/yr
- jinx kibble sauce for dogs8K/yr
- goodboy gravies for dogs27K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Gravy
We read the reviews and the return reasons for every product selling here.
“Not a good smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Gravy questions
Answered from the same tracked data.









