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Dog Flower Collar

Fail

Shoppers spend an estimated $63K a year here, so Dog Flower Collar is a Fail.

Flapen Score
49
49 / 100
Ranks 2,168 of 3,978 Pet Supplies niches · −2 vs the category median of 51
Market size
$63K/yr110K searches / yr
90-day growth
+12.0%search demand this quarter
Competition
41%top-5 click share · 25 brands · 30 sellers

Flapen Score

Dog Flower Collar against its category

The dotted line is the Pet Supplies average. Past it, Dog Flower Collar is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Flower Collar market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Flower Collar 110K times last year and spent an estimated $63K. The top 5 brands take 70% of clicks. Demand peaks in Sep. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
110K
Growth, 90 days vs prior 90
+12.0%
Conversion, latest week
3.8%
Market size, estimated
$63Ka year
Peak month
September1.6× the quietest month
Top search term
dog collar flowers28K searches a year

02 · Price

A sale here is worth $15.08.

Listings sell for $15.08 on average, from $6.00 to $45.09. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.08 that is $0 to $2K a year per listing.

Average price
$15.08inside the $15 to $100 sweet spot
Price range
$6.00–$45.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #407 within Collars, Harnesses & Leashes. It carries 560 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#407in Collars, Harnesses & Leashes
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
560per listing
Listings tracked
46

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Dog Flower Collar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 falling

Sellers

30

Top-5 brand share

70%

Top 20: 96%

Top-5 click share

41%

Top 20: 77%

Open market

26%

  • Brand 128%
  • Brand 222%
  • Brand 39%
  • Brand 47%
  • Brand 54%
  • Brand 64%

Demand

Dog Flower Collar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.6×

Search terms

Top Dog Flower Collar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog collar flowers28K/yr
  • dog flower collar24K/yr
  • flower for dog collar12K/yr
  • flowers for dog collars13K/yr
  • flowers for dog collars girl9K/yr
  • dog collar flowers accessory9K/yr
  • dog collar with flower attached5K/yr
  • dog flower4K/yr
  • flower for dog collar female5K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Flower Collar

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
2.9%of orders come back
“It runs a little a little on the large side”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Dog Flower Collar questions

Answered from the same tracked data.