Dog Fleece Vest
FailShoppers spend an estimated $0 a year here, so Dog Fleece Vest is a Fail.
- Flapen Score
- 26 / 100Ranks 3,919 of 3,978 Pet Supplies niches · −25 vs the category median of 5126
- Market size
- $0/yr149K searches / yr
- 90-day growth
- -89.0%search demand this quarter
- Competition
- 44%top-5 click share · 11 brands · 19 sellers
Flapen Score
Dog Fleece Vest against its category
The dotted line is the Pet Supplies average. Past it, Dog Fleece Vest is stronger. Inside it, weaker.
Market
The Dog Fleece Vest market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Fleece Vest 149K times last year and spent an estimated $0. The top 5 brands take 92% of clicks. Flapen scores it 26 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -89.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 149K
- Growth, 90 days vs prior 90
- -89.0%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Top search term
- dog fleece vest19K searches a year
02 · Price
A sale here is worth $16.79.
Listings sell for $16.79 on average, from $6.57 to $30.56. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $16.79 that is $0 to $2K a year per listing.
- Average price
- $16.79inside the $15 to $100 sweet spot
- Price range
- $6.57–$30.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 17.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #98 within Apparel & Accessories. It carries 7,332 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #98in Apparel & Accessories
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 7,332per listing
- Listings tracked
- 33
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Dog Fleece Vest products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Gooby - Fleece Vest Small Dog Pullover Fleece Jacket with Leash Ring Blue Medium
- Price
- $13.51
- Rating
- 4.2/5
- Reviews
- 22,203
- Age
- 11y ago

Gooby Stretch Fleece Vest Dog Sweater - Red Medium - Warm Pullover Super Stretchy Fleece Dog Jacket for Small to Large Dogs
- Price
- $16.90
- Rating
- 4.6/5
- Reviews
- 12,580
- Age
- 10y ago

Gooby Stretch Fleece Vest Dog Sweater - Steel Blue Large - Warm Pullover Super Stretchy Fleece Dog Jacket for Small to Large Dogs
- Price
- $19.05
- Rating
- 4.6/5
- Reviews
- 12,580
- Age
- 10y ago

Gooby - Stretch Fleece Vest Pullover Fleece Vest Jacket Sweater for Dogs Lavender Medium
- Price
- $16.12
- Rating
- 4.6/5
- Reviews
- 12,580
- Age
- 10y ago

Gooby - Zip Up Fleece Vest Fleece Jacket Sweater with Zipper Closure and Leash Ring Red Medium
- Price
- $19.91
- Rating
- 4.4/5
- Reviews
- 5,275
- Age
- 8y ago
Trending
estimated 90-day click momentum
JACKO & CO - Fleece Vest Dog Sweater with Leash Ring - Soft Warm & Lightweight Pullover Coat for Small & Medium Dogs Puppies & Cats - Cozy Fall/Winter/Spring Pet Jacket (Blue Small 4-6lbs)
- Price
- $11.81
- Rating
- 4.5/5
- Reviews
- 2,285
- Age
- 4y ago

Gooby Zip Up Fleece Dog Sweater - Lime Large - Warm Pullover Fleece Step-in Dog Jacket with Dual D Ring Leash for Small to Medium Dogs
- Price
- $20.56
- Rating
- 4.4/5
- Reviews
- 5,275
- Age
- 8y ago

Sleeveless Pullover Fleece Vest for Small Dogs: Cozy Polyester Dog Jacket Tank Top Sweater with Leash Ring and Armholes Crisp Warm and Easy-to-Wear Design for Everyday Comfort Lake Blue XS
- Price
- $7.00
- Rating
- 4.5/5
- Reviews
- 548
- Age
- 1y ago

Gooby Zip Up Fleece Dog Sweater - Gray Wash Medium - Warm Pullover Fleece Step-in Dog Jacket with Dual D Ring Leash - Winter Small Dog Sweater - Dog Clothes for Small Dogs Boy and Medium Dogs
- Price
- $21.74
- Rating
- 4.4/5
- Reviews
- 5,275
- Age
- 7y ago

JACKO & CO - Fleece Vest Dog Sweater with Leash Ring - Soft Warm & Lightweight Pullover Coat for Small & Medium Dogs Puppies & Cats - Cozy Fall/Winter/Spring Pet Jacket (Turquoise Medium 6-10lbs)
- Price
- $12.23
- Rating
- 4.5/5
- Reviews
- 2,285
- Age
- 3y ago
Newest
by launch date
Sleeveless Pullover Fleece Vest for Small Dogs: Cozy Polyester Dog Jacket Tank Top Sweater with Leash Ring and Armholes Crisp Warm and Easy-to-Wear Design for Everyday Comfort Lake Blue XS
- Price
- $7.00
- Rating
- 4.5/5
- Reviews
- 548
- Age
- 1y ago

2 Pieces Fleece Dog Sweater Vest Winter Warm Dog Sweaters for Small Dogs Male Female Fall Pullover Doggie Clothes with D-Ring Soft Puppy Cold Weather Coat Clothing (Blue Green Medium)
- Price
- $14.56
- Rating
- 4.4/5
- Reviews
- 585
- Age
- 1y ago

Malier Dog Winter Coat Reversible Fleece Dog Cold Weather Coats Windproof Warm Snow Puppy Jacket Vest Pet Clothes for Small Medium Large Dogs (Pink Medium)
- Price
- $20.06
- Rating
- 4.4/5
- Reviews
- 428
- Age
- 3y ago

JACKO & CO - Fleece Vest Dog Sweater with Leash Ring - Soft Warm & Lightweight Pullover Coat for Small & Medium Dogs Puppies & Cats - Cozy Fall/Winter/Spring Pet Jacket (Turquoise Medium 6-10lbs)
- Price
- $12.23
- Rating
- 4.5/5
- Reviews
- 2,285
- Age
- 3y ago

BEAUTYZOO Dog Fleece Vest Sweater Winter Jacket for Small and Medium Dogs with D-Ring Leash Cold Weather Coat Hoodie for XS S M Dogs Boy or Girls
- Price
- $9.40
- Rating
- 4.3/5
- Reviews
- 3,118
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
19
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 85%
Open market
6%
- Gooby77%
- Jacko & Co8%
- Generic3%
- BEAUTYZOO3%
- La La Pet3%
- Paiaite2%
- Open — no brand owns it (5 brands, 6%)
Demand
Dog Fleece Vest search demand
Weekly searches over the year. Pick a range.
Search terms
Top Dog Fleece Vest search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dog fleece vest19K/yr
- gooby fleece dog vest22K/yr
- fleece dog coat13K/yr
- fleece vests for small dogs6K/yr
- gooby dog fleece11K/yr
- fleece dog vest11K/yr
- gooby dog jacket5K/yr
- gooby dog vest5K/yr
- gooby fleece4K/yr
- gooby dog sweater5K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Fleece Vest
We read the reviews and the return reasons for every product selling here.
“Runs small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Fleece Vest questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









