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Dog First Aid Kit

Maybe

Products sell for $31.09 on average, inside the sweet spot. But the products selling today already average 4.7★, so Dog First Aid Kit is a Maybe.

Flapen Score
51
51 / 100
Ranks 1,808 of 3,978 Pet Supplies niches · on the category median
Market size
$559K/yr461K searches / yr
90-day growth
+13.8%search demand this quarter
Competition
71%top-5 click share · 13 brands · 30 sellers

Flapen Score

Dog First Aid Kit against its category

The dotted line is the Pet Supplies average. Past it, Dog First Aid Kit is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog First Aid Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Dog First Aid Kit 461K times last year and spent an estimated $559K. The top 5 brands take 80% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 461K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $559K a year.

Searches, last 12 months
461K
Growth, 90 days vs prior 90
+13.8%
Conversion, latest week
3.9%
Market size, estimated
$559Ka year
Peak month
July1.3× the quietest month
Top search term
dog first aid kit171K searches a year

02 · Price

A sale here is worth $31.09.

Listings sell for $31.09 on average, from $8.47 to $95.82. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $31.09 that is $31K to $39K a year per listing.

Average price
$31.09inside the $15 to $100 sweet spot
Price range
$8.47–$95.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$31K–$39K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #746 within Health Supplies. It carries 2,153 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#746in Health Supplies
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
2,153per listing
Listings tracked
17

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
58 months

Products

Top Dog First Aid Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

13 falling

Sellers

30

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

16%

  • Brand 145%
  • Brand 215%
  • Brand 38%
  • Brand 47%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (7 brands, 16%)

Demand

Dog First Aid Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dog First Aid Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog first aid kit171K/yr
  • pet first aid kit for dogs45K/yr
  • pet first aid kit51K/yr
  • dog emergency kit33K/yr
  • dog first aid30K/yr
  • cat first aid kit20K/yr
  • first aid kit for dogs15K/yr
  • pet emergency kit12K/yr
  • dog medical kit10K/yr
  • pet first aid11K/yr

Reviews and returns

What reviews say buyers love and hate about Dog First Aid Kit

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Smell”
1.4%of orders come back
“Medicinal Smell”
A buyer, on “Smell”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dog First Aid Kit questions

Answered from the same tracked data.