Dog Fetch Toy

Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months

241K

Growth, 90 days vs prior 90

+2.6%

Conversion, latest week

4.4%

Market size, estimated

$176Ka year

Peak month

April2.6× the quietest month

Top search term

nerf dog toy90K searches a year

Listings sell for $16.40 on average, from $4.49 to $120.97. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $16.40 that is $2K to $4K a year per listing.

Average price

$16.40inside the $15 to $100 sweet spot

Price range

$4.49–$120.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.0%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #255 within Toys. It carries 5,566 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#255in Toys

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

5,566per listing

Listings tracked

49

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months