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Dog Eye Wipes

Maybe

Buyers convert on 15.3% of searches. But prices span $4.89–$16.66, mostly outside the sweet spot, so Dog Eye Wipes is a Maybe.

Flapen Score
55
55 / 100
Top 30% of 3,978 Pet Supplies niches · +4 vs the category median of 51
Market size
$1.0M/yr602K searches / yr
90-day growth
+2.1%search demand this quarter
Competition
72%top-5 click share · 15 brands · 29 sellers

Flapen Score

Dog Eye Wipes against its category

The dotted line is the Pet Supplies average. Past it, Dog Eye Wipes is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Eye Wipes market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Eye Wipes 602K times last year and spent an estimated $1.0M. The top 5 brands take 75% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 15.3% of those searches ended in a purchase.

Shoppers searched for this 602K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months
602K
Growth, 90 days vs prior 90
+2.1%
Conversion, latest week
15.3%
Market size, estimated
$1.0Ma year
Peak month
May1.3× the quietest month
Top search term
dog eye wipes228K searches a year

02 · Price

A sale here is worth $11.03.

Listings sell for $11.03 on average, from $4.89 to $16.66. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $11.03 that is $66K to $88K a year per listing.

Average price
$11.03under the $15 to $100 sweet spot
Price range
$4.89–$16.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
6,000–8,000
Revenue per listing a year
$66K–$88K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #30 within Grooming. It carries 7,470 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#30in Grooming
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
7,470per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Dog Eye Wipes products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.

$0$102K$203K$305K$406K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

29

Est. top-5 brand share

75%

Top 20: 100%

Est. top-5 click share

72%

Top 20: 100%

Open market

22%

  • earth rated31%
  • MEDUWEDU18%
  • HICC PET10%
  • Paw Science9%
  • ANGELS' EYES7%
  • VOISEN3%

Demand

Dog Eye Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dog Eye Wipes search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dog eye wipes228K/yr
  • eye wipes for dogs87K/yr
  • cat eye wipes53K/yr
  • pet eye wipes29K/yr
  • dog eye wipes for discharge and crust31K/yr
  • dog tear stain remover wipes29K/yr
  • tear stain wipes for dogs20K/yr
  • eye wipes for cats18K/yr
  • dog eye wipes tear stain remover14K/yr
  • vet pets eye wipes for dogs5K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Eye Wipes

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Cleaning”
24%of negative reviews mention “Functionality-Overall”
0.7%of orders come back
“Do not work well”
A buyer, on “Functionality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dog Eye Wipes questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data