Dog Dry Shampoo

Shoppers searched for this 909K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

909K

Growth, 90 days vs prior 90

-20.5%

Conversion, latest week

12.4%

Market size, estimated

$1.4Ma year

Peak month

January1.6× the quietest month

Top search term

dog dry shampoo193K searches a year

Listings sell for $12.48 on average, from $5.73 to $30.17. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 6,000 to 8,000 of them. At $12.48 that is $75K to $100K a year per listing.

Average price

$12.48under the $15 to $100 sweet spot

Price range

$5.73–$30.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

6,000–8,000

Revenue per listing a year

$75K–$100K

Returns

0.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #80 within Grooming. It carries 4,144 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#80in Grooming

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

4,144per listing

Listings tracked

17

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

71 months