- Flapen Score
- 47 / 100Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 5147
- Market size
- $51K/yr612K searches / yr
- 90-day growth
- +6.4%search demand this quarter
- Competition
- 27%top-5 click share · 46 brands · 49 sellers
Flapen Score
Dog Dress against its category
The dotted line is the Pet Supplies average. Past it, Dog Dress is stronger. Inside it, weaker.
Market
The Dog Dress market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Dress 612K times last year and spent an estimated $51K. The top 5 brands take 52% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 612K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.
- Searches, last 12 months
- 612K
- Growth, 90 days vs prior 90
- +6.4%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $51Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- cat dress107K searches a year
02 · Price
A sale here is worth $13.32.
Listings sell for $13.32 on average, from $5.63 to $27.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $13.32 that is $0 to $1K a year per listing.
- Average price
- $13.32under the $15 to $100 sweet spot
- Price range
- $5.63–$27.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 7.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #314 within Apparel & Accessories. It carries 744 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #314in Apparel & Accessories
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 744per listing
- Listings tracked
- 87
04 · Newcomers
0 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Dog Dress products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
46 falling
Sellers
49
Top-5 brand share
52%
Top 20: 82%
Top-5 click share
27%
Top 20: 55%
Open market
44%
- Brand 124%
- Brand 210%
- Brand 38%
- Brand 46%
- Brand 54%
- Brand 64%
Demand
Dog Dress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Dog Dress search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cat dress107K/yr
- dog dresses for large dogs girl55K/yr
- small dog dress37K/yr
- cat dresses for cats only38K/yr
- dresses for dogs31K/yr
- pink dog dress32K/yr
- dog dress harness25K/yr
- puppy dress28K/yr
- dog harness dress23K/yr
- large dog dress27K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Dress
We read the reviews and the return reasons for every product selling here.
“Didnt fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Dress questions
Answered from the same tracked data.