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Dog Dinosaur Costume

Fail

An estimated 20.7% of orders come back, so Dog Dinosaur Costume is a Fail.

Flapen Score
39
39 / 100
Ranks 3,439 of 3,978 Pet Supplies niches · −12 vs the category median of 51
Market size
$19K/yr304K searches / yr
90-day growth
-10.3%search demand this quarter
Competition
42%top-5 click share · 14 brands · 44 sellers

Flapen Score

Dog Dinosaur Costume against its category

The dotted line is the Pet Supplies average. Past it, Dog Dinosaur Costume is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Dinosaur Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Dinosaur Costume 304K times last year and spent an estimated $19K. The top 5 brands take 83% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 304K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
304K
Growth, 90 days vs prior 90
-10.3%
Conversion, latest week
0.3%
Market size, estimated
$19Ka year
Peak month
October34.5× the quietest month
Top search term
dog dinosaur costume114K searches a year

02 · Price

A sale here is worth $20.66.

Listings sell for $20.66 on average, from $8.56 to $36.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.66 that is $0 to $2K a year per listing.

Average price
$20.66inside the $15 to $100 sweet spot
Price range
$8.56–$36.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
20.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

36% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #768 within Apparel & Accessories. It carries 404 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
36%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#768in Apparel & Accessories
Average rating
4.11 starsAmazon United States average 4.42 stars
Average reviews
404per listing
Listings tracked
36

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Dog Dinosaur Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

44

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

42%

Top 20: 85%

Open market

12%

  • Brand 134%
  • Brand 223%
  • Brand 313%
  • Brand 48%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (8 brands, 12%)

Demand

Dog Dinosaur Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 34.5×

Search terms

Top Dog Dinosaur Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog dinosaur costume114K/yr
  • dinosaur dog costume67K/yr
  • dinosaur costume for dogs20K/yr
  • dinosaur costume dog17K/yr
  • dino dog costume13K/yr
  • dog dino costume7K/yr
  • dino costume for dogs6K/yr
  • dinosaur costume for dog4K/yr
  • dog costume dinosaur8K/yr
  • jurassic park dog costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Dinosaur Costume

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Size-Overall”
61%of negative reviews mention “Size-Overall”
20.7%of orders come back
“too big”
A buyer, on “Size-Overall”61% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dog Dinosaur Costume questions

Answered from the same tracked data.