Dog Dazer

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $150K a year.

Searches, last 12 months

41K

Growth, 90 days vs prior 90

+28.8%

Conversion, latest week

12.0%

Market size, estimated

$150Ka year

Peak month

September2.4× the quietest month

Top search term

furry basics bark deterrent3K searches a year

Listings sell for $30.26 on average, from $17.48 to $50.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $30.26 that is $15K to $23K a year per listing.

Average price

$30.26inside the $15 to $100 sweet spot

Price range

$17.48–$50.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

$15K–$23K

Returns

6.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #64 within Training & Behavior Aids. It carries 3,266 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#64in Training & Behavior Aids

Average rating

3.96 starsAmazon United States average 4.42 stars

Average reviews

3,266per listing

Listings tracked

10

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

25 months