Dog Dandruff Shampoo
MaybeAn estimated 0.6% of orders come back. But the average product has 16,330 reviews to catch up to, so Dog Dandruff Shampoo is a Maybe.
- Flapen Score
- 52 / 100Top 42% of 3,978 Pet Supplies niches · +1 vs the category median of 5152
- Market size
- $278K/yr147K searches / yr
- 90-day growth
- -4.8%search demand this quarter
- Competition
- 63%top-5 click share · 17 brands · 48 sellers
Flapen Score
Dog Dandruff Shampoo against its category
The dotted line is the Pet Supplies average. Past it, Dog Dandruff Shampoo is stronger. Inside it, weaker.
Market
The Dog Dandruff Shampoo market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Dandruff Shampoo 147K times last year and spent an estimated $278K. The top 5 brands take 72% of clicks. Demand peaks in Mar–Apr. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $278K a year.
- Searches, last 12 months
- 147K
- Growth, 90 days vs prior 90
- -4.8%
- Conversion, latest week
- 10.8%
- Market size, estimated
- $278Ka year
- Peak month
- April1.8× the quietest month
- Top search term
- dog dandruff shampoo49K searches a year
02 · Price
A sale here is worth $17.54.
Listings sell for $17.54 on average, from $6.74 to $42.45. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $17.54 that is $9K to $13K a year per listing.
- Average price
- $17.54inside the $15 to $100 sweet spot
- Price range
- $6.74–$42.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $9K–$13K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #88 within Grooming. It carries 16,330 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 2.9%
- Average rank
- #88in Grooming
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 16,330per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Dog Dandruff Shampoo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
48
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
63%
Top 20: 99%
Open market
24%
- Brand 130%
- Brand 223%
- Brand 38%
- Brand 46%
- Brand 54%
- Brand 64%
Demand
Dog Dandruff Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 1.8×
Search terms
Top Dog Dandruff Shampoo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dog dandruff shampoo49K/yr
- dandruff shampoo for dogs26K/yr
- dog shampoo for dry flaky skin13K/yr
- dog shampoo for dry skin12K/yr
- dry skin dog shampoo8K/yr
- dog shampoo dry skin7K/yr
- dog shampoo for dandruff5K/yr
- dry skin shampoo for dogs6K/yr
- moisturizing dog shampoo for dry itchy skin4K/yr
- dog dry skin shampoo5K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Dandruff Shampoo
We read the reviews and the return reasons for every product selling here.
“Skin Reaction”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Dandruff Shampoo questions
Answered from the same tracked data.









