Dog Crate Pad

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

-4.1%

Conversion, latest week

2.6%

Market size, estimated

$1.6Ma year

Peak month

July1.3× the quietest month

Top search term

dog bed for crate438K searches a year

Listings sell for $20.37 on average, from $9.29 to $34.33. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At $20.37 that is $61K to $81K a year per listing.

Average price

$20.37inside the $15 to $100 sweet spot

Price range

$9.29–$34.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

3,000–4,000

Revenue per listing a year

$61K–$81K

Returns

1.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Beds & Furniture. It carries 7,074 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#46in Beds & Furniture

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

7,074per listing

Listings tracked

38

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

35 months