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Dog Buttons for Communication

Maybe

Products sell for $31.87 on average, inside the sweet spot. But demand is soft, at -14.8% this quarter, so Dog Buttons for Communication is a Maybe.

Flapen Score
60
60 / 100
Top 14% of 3,978 Pet Supplies niches · +9 vs the category median of 51
Market size
$1.6M/yr913K searches / yr
90-day growth
-14.8%search demand this quarter
Competition
52%top-5 click share · 12 brands · 17 sellers

Flapen Score

Dog Buttons for Communication against its category

The dotted line is the Pet Supplies average. Past it, Dog Buttons for Communication is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Buttons for Communication market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Buttons for Communication 913K times last year and spent an estimated $1.6M. The top 5 brands take 78% of clicks. Demand peaks in Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 913K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months
913K
Growth, 90 days vs prior 90
-14.8%
Conversion, latest week
5.4%
Market size, estimated
$1.6Ma year
Peak month
December1.8× the quietest month
Top search term
dog buttons for communication276K searches a year

02 · Price

A sale here is worth $31.87.

Listings sell for $31.87 on average, from $8.43 to $113.98. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $31.87 that is $48K to $64K a year per listing.

Average price
$31.87inside the $15 to $100 sweet spot
Price range
$8.43–$113.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
1,500–2,000
Revenue per listing a year
$48K–$64K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #92 within Training & Behavior Aids. It carries 1,144 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
8.0%
Average rank
#92in Training & Behavior Aids
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,144per listing
Listings tracked
22

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
39 months

Products

Top Dog Buttons for Communication products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

17

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

52%

Top 20: 98%

Open market

16%

  • Brand 129%
  • Brand 220%
  • Brand 315%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (6 brands, 16%)

Demand

Dog Buttons for Communication search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Dog Buttons for Communication search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog buttons for communication276K/yr
  • dog buttons120K/yr
  • dog talking buttons92K/yr
  • talking buttons for dogs52K/yr
  • dog communication buttons43K/yr
  • dog talking buttons starter set41K/yr
  • cat buttons25K/yr
  • buttons for dogs to communicate31K/yr
  • pet buttons for communication25K/yr
  • dog button26K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Buttons for Communication

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Quality-Overall”
2.4%of orders come back
“No outgoing quality control on this one”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dog Buttons for Communication questions

Answered from the same tracked data.