Dog Breath Freshener

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-23.6%

Conversion, latest week

11.9%

Market size, estimated

$1.8Ma year

Peak month

December1.7× the quietest month

Top search term

dog breath freshener447K searches a year

Listings sell for $13.85 on average, from $3.63 to $34.74. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 5,000 to 6,000 of them. At $13.85 that is $69K to $83K a year per listing.

Average price

$13.85under the $15 to $100 sweet spot

Price range

$3.63–$34.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

5,000–6,000

Revenue per listing a year

$69K–$83K

Returns

0.3%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #50 within Health Supplies. It carries 15,100 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#50in Health Supplies

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

15,100per listing

Listings tracked

22

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

54 months