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Deshedding Dog Conditioner

Fail

The top 5 brands take 100% of clicks, so Deshedding Dog Conditioner is a Fail.

Flapen Score
47
47 / 100
Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 51
Market size
$228K/yr59K searches / yr
90-day growth
+12.8%search demand this quarter
Competition
84%top-5 click share · 3 brands · 15 sellers

Flapen Score

Deshedding Dog Conditioner against its category

The dotted line is the Pet Supplies average. Past it, Deshedding Dog Conditioner is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Deshedding Dog Conditioner market on Amazon at a glance

Shoppers on Amazon United States searched for Deshedding Dog Conditioner 59K times last year and spent an estimated $228K. All 3 brands take every click. Demand peaks in Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $228K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
+12.8%
Conversion, latest week
13.2%
Market size, estimated
$228Ka year
Peak month
July2.0× the quietest month
Top search term
fluff off deshedding shampoo15K searches a year

02 · Price

A sale here is worth $29.26.

Listings sell for $29.26 on average, from $10.53 to $60.59. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $29.26 that is $15K to $22K a year per listing.

Average price
$29.26inside the $15 to $100 sweet spot
Price range
$10.53–$60.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$15K–$22K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Grooming. It carries 2,021 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#24in Grooming
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
2,021per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 89 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
89 months

Products

Top Deshedding Dog Conditioner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Brand 165%
  • Brand 232%
  • Brand 33%

Demand

Deshedding Dog Conditioner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.0×

Search terms

Top Deshedding Dog Conditioner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fluff off deshedding shampoo15K/yr
  • fluff off10K/yr
  • deshedding dog conditioner8K/yr
  • deshedding conditioner dogs5K/yr
  • furminator conditioner for dogs7K/yr
  • fluff off dog shampoo and conditioner3K/yr
  • dog deshedding conditioner3K/yr
  • furminator deshedding conditioner3K/yr
  • fluff off dog shampoo3K/yr
  • furminator conditioner2K/yr

Reviews and returns

What reviews say buyers love and hate about Deshedding Dog Conditioner

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Smell”
34%of negative reviews mention “Smell”
0.6%of orders come back
“Awful smell”
A buyer, on “Smell”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Deshedding Dog Conditioner questions

Answered from the same tracked data.