Crinkle Dog Toy
PassCrinkle Dog Toy scores 66 out of 100, a Pass. Shoppers spend an estimated $669K a year here, demand is soft, at -6.3% this quarter, and an estimated 0.8% of orders come back.
- Flapen Score
- 66 / 100Top 4% of 3,978 Pet Supplies niches · +15 vs the category median of 5166
- Market size
- $669K/yr680K searches / yr
- 90-day growth
- -6.3%search demand this quarter
- Competition
- 29%top-5 click share · 44 brands · 153 sellers
Flapen Score
Crinkle Dog Toy against its category
The dotted line is the Pet Supplies average. Past it, Crinkle Dog Toy is stronger. Inside it, weaker.
Market
The Crinkle Dog Toy market on Amazon at a glance
Shoppers on Amazon United States searched for Crinkle Dog Toy 680K times last year and spent an estimated $669K. The top 5 brands take 59% of clicks. Demand peaks in Dec. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 680K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $669K a year.
- Searches, last 12 months
- 680K
- Growth, 90 days vs prior 90
- -6.3%
- Conversion, latest week
- 7.3%
- Market size, estimated
- $669Ka year
- Peak month
- December2.7× the quietest month
- Top search term
- crinkle dog toy138K searches a year
02 · Price
A sale here is worth $13.51.
Listings sell for $13.51 on average, from $2.92 to $39.10. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $13.51 that is $3K to $7K a year per listing.
- Average price
- $13.51under the $15 to $100 sweet spot
- Price range
- $2.92–$39.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #74 within Toys. It carries 18,382 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #74in Toys
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 18,382per listing
- Listings tracked
- 76
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Crinkle Dog Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
44 rising
Sellers
153
Top-5 brand share
59%
Top 20: 86%
Top-5 click share
29%
Top 20: 65%
Open market
37%
- Brand 126%
- Brand 214%
- Brand 39%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Crinkle Dog Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.7×
Search terms
Top Crinkle Dog Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- crinkle dog toy138K/yr
- no stuffing dog toys105K/yr
- dog toys no stuffing62K/yr
- stuffed animals for dogs52K/yr
- crinkle dog toys35K/yr
- small dog squeaky toys28K/yr
- dog toy plush28K/yr
- dog toy no stuffing27K/yr
- dog toy stuffed animal27K/yr
- stuffed animal for dog29K/yr
Reviews and returns
What reviews say buyers love and hate about Crinkle Dog Toy
We read the reviews and the return reasons for every product selling here.
“Falls apart”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Crinkle Dog Toy questions
Answered from the same tracked data.









