Is crate training aids for puppies profitable to sell on Amazon United States?

The niche generates $306K/yr across 16 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +21.7%. Flapen's verdict: Skip it (37/100).

How competitive is the crate training aids for puppies niche?

6 brands and 16 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 99% of demand.

What do buyers complain about in crate training aids for puppies?

Top complaints mined from reviews: Size-Overall, Durability, Value For Money. The return rate is 3.9%.

When does demand for crate training aids for puppies peak?

Demand peaks in Jan–Feb; the busiest month runs 1.8× the quietest.

What does it cost to enter the crate training aids for puppies niche?

Listings span $6.49–$656.07; the average listing price is $210.07 (sweet spot $15–$100). The average incumbent carries 523 reviews — the moat a new listing must climb.

crate training aids for puppies

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Review moat

Good522.88

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$306K

$306K/yr · 175K searches

Growth

Good+21.7%

90-day search growth — must beat 0% to launch

Avg price

Okay$210.07

avg listing price — sweet spot $15–$100

Returns

Okay3.9%

return rate — above 6% kills the launch gate

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Price range

Bad$6.49–$656.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, crate training aids for puppies is a $306K/yr Amazon United States market (175K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 37/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

crate training aids for puppies market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $525K–$630K; units × avg price
Launch success: 100%; 5 of 5 new (360d)
Conversion rate: 0.8%
Avg BSR: #130
Page quality: 0%
Prime: 88%
Sponsored: 100%
Out of stock: 28.8%
Avg brand age: 45 months
Avg seller age: 155 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 rising

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

Diggs74%
ZOMISIA12%
Gardner Pet9%
Lalolee2%
ChengFu2%
SPOT1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +21.7% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 1.8×

Open Trend

Top crate training aids for puppies search terms

digg36K/yr +193.1%0.0% conv.
diggs dog crate60K/yr -12.0%0.5% conv.
crate training aids for puppies31K/yr -23.0%1.3% conv.
diggs18K/yr -11.7%0.3% conv.
diggs revol dog crate9K/yr +44.6%0.8% conv.
diggs crate8K/yr -10.6%0.8% conv.
diggs evolv dog crate8K/yr -22.6%0.5% conv.
crate training aid4K/yr -49.4%1.8% conv.

All search terms

Top crate training aids for puppies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

DIGGS Revol Collapsible Dog Crate with Wheels - Premium Portable Dog Crate - Safe Stylish and Convenient Indoor Kennel (Smoke Medium)

Diggs$485.564.4★331 rev

DIGGS Evolv Dog Crate - Slim Durable Dog Kennel with Removable Ceiling Panel and Modular Design - Safe Stylish and Convenient (Ash Intermediate)

Diggs$383.134.3★213 rev

DIGGS Revol Collapsible Dog Crate with Wheels - Premium Portable Dog Crate - Safe Stylish and Convenient Indoor Kennel (Smoke Small)

Diggs$464.064.4★331 rev

DIGGS Evolv Dog Crate - Slim Durable Dog Kennel with Removable Ceiling Panel and Modular Design - Safe Stylish and Convenient (Ash Small)

Diggs$239.954.3★213 rev

ZOMISIA Collapsible Dog Crate for Dogs - 28 L Heavy Duty Dog Kennel No Tools Required with 4 Sides Steel Foldable Cage for Dogs Indoor Furniture Portable Carrier with 2 Smooth Wheels Beige

ZOMISIA$90.194.7★279 rev

Newest

by launch date

Collapsible Dog Crate for Medium/Small Dogs - 28 L Foldable Dog Cage No-Tool Assembly Travel Dog Crate with 2 Wheels - Easy to Carry Space-Saving Indoor Outdoor Use 27.96(L) X18.3(W) X20.87(H)

Gardner Pet$89.21134 rev

6mo ago

Collapsible Dog Crate for Large/Medium Dogs - 36 L Foldable Dog Cage No-Tool Assembly Travel Dog Crate with 2 Wheels - Easy to Carry Space-Saving Indoor Outdoor Use 36.4(L) x22.84(W) 25.8(H)

Gardner Pet$132.91134 rev

6mo ago

42 Inch Collapsible Dog Crate with Diamond Mesh No-Tool Assembly Foldable Dog Kennel with 4 Lockable Wheels Removable Tray Portable Dog Cage for Medium/Large Dogs Space-Saving Indoor Outdoor Use

Gardner Pet$137.5355 rev

7mo ago

ZOMISIA Collapsible Dog Crate for Dogs - 28 L Heavy Duty Dog Kennel No Tools Required with 4 Sides Steel Foldable Cage for Dogs Indoor Furniture Portable Carrier with 2 Smooth Wheels Beige

ZOMISIA$90.19279 rev

11mo ago

ZOMISIA Collapsible Dog Crate for Large Dogs - 36 L Heavy Duty Dog Kennel No Tools Required with 4 Sides Steel Foldable Cage for Dogs Indoor Furniture Portable Carrier with 2 Smooth Wheels Beige

ZOMISIA$134.93279 rev

11mo ago

What buyers say about crate training aids for puppies

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use16%

“Easy to Use”

Quality-Overall11%

“Good quality”

Assembly/Installation10%

“Easy assembly”

Strength10%

“Sturdy and easy set up”

Size-Overall9%

“Good size”

Value For Money7%

“reasonable price”

Pet Friendly7%

“The dogs LOVE this”

Design-Overall3%

“Great design”

Weight Light3%

“Lightweight”

Durability2%

“It is durable”

What buyers complain about

Size-Overall12%

“Doesn't fit airplane crate”

Durability8%

“This is definitely not as durable as I had Hoped”

Value For Money5%

“A bit expensive”

Weight Heavy4%

“It's a bit heavier than I expected”

Quality-Overall4%

“Poor quality”

Ease Of Cleaning3%

“Awkward at best to clean”

Ease Of Use3%

“However, taking it down may be much more difficult as there are no directions for it and Im not sure how it can be done by only one person”

Strength3%

“not strong enough for dogs with storm anxiety”

Escape Proof3%

“My dog was out in 5 minutes”

Advertised Vs Actual Product3%

“Product Description not accurate”

Top return reasons

Size-Overall67%

Weight Heavy7%

Advertised Vs Actual Product4%

Defective Material/Parts3%

Escape Proof3%

Strength2%

Value For Money2%

Functionality-Overall2%

Material Quality2%

Locking Mechanism1%

Common questions

Is crate training aids for puppies profitable to sell on Amazon United States?: The niche generates $306K/yr across 16 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +21.7%. Flapen's verdict: Skip it (37/100).
How competitive is the crate training aids for puppies niche?: 6 brands and 16 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in crate training aids for puppies?: Top complaints mined from reviews: Size-Overall, Durability, Value For Money. The return rate is 3.9%.
When does demand for crate training aids for puppies peak?: Demand peaks in Jan–Feb; the busiest month runs 1.8× the quietest.
What does it cost to enter the crate training aids for puppies niche?: Listings span $6.49–$656.07; the average listing price is $210.07 (sweet spot $15–$100). The average incumbent carries 523 reviews — the moat a new listing must climb.