Crate Toys for Dogs
FailShoppers spend an estimated $46K a year here, so Crate Toys for Dogs is a Fail.
- Flapen Score
- 49 / 100Ranks 2,168 of 3,978 Pet Supplies niches · −2 vs the category median of 5149
- Market size
- $46K/yr78K searches / yr
- 90-day growth
- -17.9%search demand this quarter
- Competition
- 50%top-5 click share · 23 brands · 70 sellers
Flapen Score
Crate Toys for Dogs against its category
The dotted line is the Pet Supplies average. Past it, Crate Toys for Dogs is stronger. Inside it, weaker.
Market
The Crate Toys for Dogs market on Amazon at a glance
Shoppers on Amazon United States searched for Crate Toys for Dogs 78K times last year and spent an estimated $46K. The top 5 brands take 65% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- -17.9%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $46Ka year
- Peak month
- August1.7× the quietest month
- Top search term
- dog crate toys14K searches a year
02 · Price
A sale here is worth $14.81.
Listings sell for $14.81 on average, from $6.30 to $39.09. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $14.81 that is $0 to $1K a year per listing.
- Average price
- $14.81under the $15 to $100 sweet spot
- Price range
- $6.30–$39.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #127 within Feeding & Watering Supplies. It carries 9,997 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 11.4%
- Average rank
- #127in Feeding & Watering Supplies
- Average rating
- 4.16 starsAmazon United States average 4.42 stars
- Average reviews
- 9,997per listing
- Listings tracked
- 34
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Crate Toys for Dogs products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ChengFu Interactive Dog Toys Crate Training Aids for Puppies Reduce Stress Anxiety Peanut Butter Dog Food Treat Dispenser Toys
- Price
- $8.60
- Rating
- 4.0/5
- Reviews
- 265
- Age
- 3y ago

SPOT Soothers Multipurpose Dog Lick Mat - 6in Slow Feeder & Crate Enrichment Toy for Small & Medium Dogs and Puppies Food-Grade Rubber Dishwasher Safe Anxiety & Boredom Relief
- Price
- $6.49
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 2y ago

Lick Mat for Dogs Dog Crate Lick Pads Slow Feeder Lick Pad Crate Training Toy Crate Lick Plate Very Suitable Peanut Butter Treats Yogurt Bolognese for Boredom Relief Licking Pad
- Price
- $9.72
- Rating
- 4.5/5
- Reviews
- 1,005
- Age
- 3y ago

ChengFu Interactive Dog Toys Crate Training Aids for Puppies Puppy Teething Toys Peanut Butter Dog Food Treat Dispenser Toys (Purple)
- Price
- $7.56
- Rating
- 3.8/5
- Reviews
- 97
- Age
- 1y ago

Diggs Groov Crate Training Aid for Puppies and Nervous Dogs Calming Lick Mat for Crate Training & Separation Puppy Enrichment Toy with Freezer Shell BPA-Free (Royal)
- Price
- $30.98
- Rating
- 4.5/5
- Reviews
- 2,260
- Age
- 1y ago
Trending
estimated 90-day click momentum
Diggs Groov Crate Training Aid for Puppies and Nervous Dogs Calming Lick Mat for Crate Training & Separation Puppy Enrichment Toy with Freezer Shell BPA-Free (Royal)
- Price
- $30.98
- Rating
- 4.5/5
- Reviews
- 2,260
- Age
- 1y ago

Reggie Forager Ball for Dogs | Interactive Treat Dispensing Dog Enrichment Toys | Reduces Boredom Stress & Hyperactivity | Snuffle Toys for Dogs | Durable & Washable Dog Puzzle Toy
- Price
- $26.80
- Rating
- 3.1/5
- Reviews
- 227
- Age
- 1y ago

knitly Interactive Dog Toys Adjustable Treat Dispensing Toy to Keep Them Busy Dog Enrichment for Brain Stimulation & Cognitive for Puppy Puzzle to Reduce Boredom-Ideal Gift for All Dogs(Rigid Nylon)
- Price
- $10.22
- Rating
- 4.2/5
- Reviews
- 3,208
- Age
- 4y ago

ChengFu Interactive Dog Toys Crate Training Aids for Puppies Puppy Teething Toys Peanut Butter Dog Food Treat Dispenser Toys (Purple)
- Price
- $7.56
- Rating
- 3.8/5
- Reviews
- 97
- Age
- 1y ago

SPOT Soothers Multipurpose Dog Lick Mat - 6in Slow Feeder & Crate Enrichment Toy for Small & Medium Dogs and Puppies Food-Grade Rubber Dishwasher Safe Anxiety & Boredom Relief
- Price
- $6.49
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 2y ago
Newest
by launch date
ClariVora 2 Pack Dog Toys for Aggressive Chewers Interactive Indestructible Dog Toys to Keep Them Busy Durable Dog Frozen Treat Toy for Large & Medium Dogs Reduces Anxiety & Extends Playtime Brown
- Price
- $24.77
- Rating
- 4.5/5
- Reviews
- 405
- Age
- 10mo ago

Diggs Groov Crate Training Aid for Puppies and Nervous Dogs Calming Lick Mat for Crate Training & Separation Puppy Enrichment Toy with Freezer Shell BPA-Free (Royal)
- Price
- $30.98
- Rating
- 4.5/5
- Reviews
- 2,260
- Age
- 1y ago

ChengFu Interactive Dog Toys Crate Training Aids for Puppies Puppy Teething Toys Peanut Butter Dog Food Treat Dispenser Toys (Purple)
- Price
- $7.56
- Rating
- 3.8/5
- Reviews
- 97
- Age
- 1y ago

MVSSP Engaging Chew Toys for Dogs - Puppy Crate Training Aids Puzzle Treat Dispenser with Rope Ball for Reducing Stress and Anxiety Compatible with Peanut Butter Treats (Green)
- Price
- $7.53
- Rating
- 4.0/5
- Reviews
- 47
- Age
- 1y ago

Frienhund Tough Dog Toys for Aggressive Chewers 3 Pack Indestructible Dog Toys for Large Dogs Dog Chew Toys Aggressive Chew Toys to Keep Them Busy Dog Toy for 30-75lbs Medium/Large Breeds
- Price
- $14.59
- Rating
- 4.3/5
- Reviews
- 6,069
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
70
Est. top-5 brand share
65%
Top 20: 97%
Est. top-5 click share
50%
Top 20: 84%
Open market
31%
- ChengFu28%
- SPOT13%
- Lalolee10%
- Diggs8%
- WOOF6%
- DR CATCH4%
Demand
Crate Toys for Dogs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.7×
Search terms
Top Crate Toys for Dogs search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dog crate toys14K/yr
- crate toys for dogs14K/yr
- crate entertainment for dogs10K/yr
- crate toys7K/yr
- crate toys for dogs to keep busy8K/yr
- dog kennel toys4K/yr
- dog crate toys for boredom4K/yr
- dog crate toy4K/yr
- kennel toys3K/yr
- puppy crate toys4K/yr
Reviews and returns
What reviews say buyers love and hate about Crate Toys for Dogs
We read the reviews and the return reasons for every product selling here.
“Did not last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Crate Toys for Dogs questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









