Is coyote deterrent profitable to sell on Amazon United States?

The niche generates $252K/yr across 44 tracked products. 12 of 19 products launched in the last 360 days are still selling. 90-day search growth is +9.1%. Flapen's verdict: Worth a look (65/100).

How competitive is the coyote deterrent niche?

29 brands and 107 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in coyote deterrent?

Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Value For Money. The return rate is 1.5%.

When does demand for coyote deterrent peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the coyote deterrent niche?

Listings span $9.84–$90.03; the average listing price is $37.06 (sweet spot $15–$100). The average incumbent carries 1,821 reviews — the moat a new listing must climb.

coyote deterrent

Worth a look

Shows beatable incumbent ratings (3.7★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$37.06

avg listing price — sweet spot $15–$100

Price range

Great$9.84–$90.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 6% kills the launch gate

Brand share

Great52%

top-5 brand share — no brand owns this niche

Competition

Great39%

top-5 click share — an open shelf

Market size

Okay$252K

$252K/yr · 282K searches

Review moat

Okay1,821.23

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+9.1%

90-day search growth — must beat 0% to launch

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, coyote deterrent is a $252K/yr Amazon United States market (282K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 65/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

coyote deterrent market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $296K–$371K; units × avg price
Launch success: 63%; 12 of 19 new (360d)
Conversion rate: 2.4%
Avg BSR: #772
Page quality: 0%
Prime: 98%
Sponsored: 98%
Out of stock: 10.0%
Avg brand age: 48 months
Avg seller age: 171 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

107

Top-5 brand share

52%

Top 20: 92%

Top-5 click share

39%

Top 20: 77%

Open market

41%

PEXPEL13%
GEROSSI12%
HappyAlley11%
PredatorPee10%
Bonide7%
Peepst7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top coyote deterrent search terms

coyote deterrent158K/yr +4.8%2.4% conv.
coyote repellent33K/yr +8.8%1.6% conv.
coyote deterrent for yard17K/yr +24.2%1.3% conv.
best coyote deterrent15K/yr +4.5%0.9% conv.
coyote repellent for yard11K/yr +43.7%1.7% conv.
anti coyote device10K/yr +2.3%0.6% conv.
coyote deterrent devices9K/yr +9.1%1.3% conv.
bobcat deterrent6K/yr +88.3%0.9% conv.
bobcat repellent5K/yr -3.4%0.6% conv.
best coyote repellent for yard4K/yr +23.2%0.7% conv.

All search terms

Top coyote deterrent products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 44 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Solar Nocturnal Animal Repeller 4 Pack - Effective Repellent Device for Coyote Deer Fox Raccoon Skunk - Powerful Outdoor Coyote Deterrent - Predator Lights for Chicken Coop Farm Yard Garden

GEROSSI$33.133.8★552 rev

HappyAlley Air Horn 1.4 oz 120 dB Loud Safety Alarm Emergency Sound Device for Outdoor Hiking Camping & Sports Events Portable Attention Getter & Personal Safety Tool Blue(1 Pack)

HappyAlley$10.724.2★285 rev

Bonide Repels-All Animal Repellent Granules 3 lbs. Ready-to-Use Deer & Rabbit Repellent Deter Pests from Lawn & Garden

Bonide$14.183.6★16,431 rev

PredatorPee Original Wolf Urine 16oz Spray Bottle Combo with ScentTags

PredatorPee$43.263.9★1,029 rev

4 Pack Solar Nocturnal Animal Repeller with Dual Red LED Lights Humane Coyote Deterrent for Fox Raccoon Skunk Deer Waterproof Predator Lights for Chicken Coop Farm & Garden (4 Black)

PEXPEL$38.152.7★10 rev

Newest

by launch date

4 Pack Solar Powered Ultrasonic Animal Repellent Outdoor Motion Activated Deer Repellent Devices with Flashing Lights Waterproof Cat Repellent Outdoor Repels Dog Raccoon Coyote for Garden & Lawn

PEXPEL$89.5728 rev

4w ago

2 Pack Solar Ultrasonic Animal Repeller with Motion Sensor Deer Repellent Devices with LED Light Waterproof Cat Repellent Outdoor Dog Deterrent for Yard Garden to Repel Raccoon Squirrel Fox

PEXPEL$61.7713 rev

1mo ago

Solar Coyote Deterrent Predator Lights - Nocturnal Animal Repeller with Red LED Flashing Lights for Chicken Coop Yard & Garden Protection Against Raccoons Foxes Deer Skunks Hawks

Peepst$36.291 rev

2mo ago

4 Pack Solar Nocturnal Animal Repeller with Predator Lights Waterproof Coyote Deterrent Devices for Raccoon Skunk Opossum & Deer Fox Repellent for Yard Farm Chicken Coop Garden

Peepst$27.4420 rev

2mo ago

4 Pack Solar Nocturnal Animal Repeller with Dual Red LED Lights Humane Coyote Deterrent for Fox Raccoon Skunk Deer Waterproof Predator Lights for Chicken Coop Farm & Garden (4 Black)

PEXPEL$38.1510 rev

3mo ago

What buyers say about coyote deterrent

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control14%

“Great cats repellent”

Quality-Overall11%

“the build quality feels solid”

Advertised Vs Actual Product9%

“As advertised”

Value For Money8%

“Worth every cent”

Assembly/Installation7%

“Easy setup”

Ease Of Use6%

“Easy To Use”

Smell3%

“The scent is strong. as expected”

Charging3%

“It is easy to recharge”

Efficiency3%

“fairly efficient”

Water Resistance3%

“Its waterproof too”

What buyers complain about

Functionality-Overall33%

“DID NOT WORK”

Pest/Insect Control13%

“Did not keep the squirrels away”

Value For Money10%

“little expensive”

Smell9%

“Smell is strong”

Durability4%

“Failed in 9 months”

Quality-Overall3%

“Not good quality”

Noise Level3%

“WAY TOO LOUD”

Advertised Vs Actual Product2%

“False advertising”

Leak-Proof1%

“It leaked too”

Spray/Flow1%

“We sprayed everywhere”

Top return reasons

Functionality-Overall31%

Advertised Vs Actual Product13%

Defective Material/Parts10%

Pest/Insect Control7%

Leak-Proof5%

Product Condition4%

Value For Money4%

Alarm/Timer Accuracy4%

Size-Overall3%

Spray/Flow2%

Common questions

Is coyote deterrent profitable to sell on Amazon United States?: The niche generates $252K/yr across 44 tracked products. 12 of 19 products launched in the last 360 days are still selling. 90-day search growth is +9.1%. Flapen's verdict: Worth a look (65/100).
How competitive is the coyote deterrent niche?: 29 brands and 107 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in coyote deterrent?: Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Value For Money. The return rate is 1.5%.
When does demand for coyote deterrent peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the coyote deterrent niche?: Listings span $9.84–$90.03; the average listing price is $37.06 (sweet spot $15–$100). The average incumbent carries 1,821 reviews — the moat a new listing must climb.