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Couch Pet Odor Remover

Fail

Shoppers spend an estimated $57K a year here, so Couch Pet Odor Remover is a Fail.

Flapen Score
44
44 / 100
Ranks 2,946 of 3,978 Pet Supplies niches · −7 vs the category median of 51
Market size
$57K/yr35K searches / yr
90-day growth
-4.1%search demand this quarter
Competition
64%top-5 click share · 10 brands · 83 sellers

Flapen Score

Couch Pet Odor Remover against its category

The dotted line is the Pet Supplies average. Past it, Couch Pet Odor Remover is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Couch Pet Odor Remover market on Amazon at a glance

Shoppers on Amazon United States searched for Couch Pet Odor Remover 35K times last year and spent an estimated $57K. The top 5 brands take 81% of clicks. Demand peaks in Apr. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 12.2% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-4.1%
Conversion, latest week
12.2%
Market size, estimated
$57Ka year
Peak month
April1.8× the quietest month
Top search term
pet spray deodorizer20K searches a year

02 · Price

A sale here is worth $13.34.

Listings sell for $13.34 on average, from $5.02 to $22.93. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.34 that is $1K to $3K a year per listing.

Average price
$13.34under the $15 to $100 sweet spot
Price range
$5.02–$22.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Litter & Housebreaking. It carries 16,719 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#6in Litter & Housebreaking
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
16,719per listing
Listings tracked
17

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
79 months

Products

Top Couch Pet Odor Remover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

83

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

13%

  • Brand 145%
  • Brand 214%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (4 brands, 13%)

Demand

Couch Pet Odor Remover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr · busiest ÷ quietest = 1.8×

Search terms

Top Couch Pet Odor Remover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pet spray deodorizer20K/yr
  • active enzyme cleaner3K/yr
  • active pet odor and stain eliminator3K/yr
  • active odor and stain eliminator3K/yr
  • dog odor eliminator spray6K/yr

Reviews and returns

What reviews say buyers love and hate about Couch Pet Odor Remover

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Smell”
44%of negative reviews mention “Smell”
0.5%of orders come back
“CHEMICAL SMELL”
A buyer, on “Smell”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Couch Pet Odor Remover questions

Answered from the same tracked data.