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Cork Rounds

Fail

Shoppers spend an estimated $45K a year here, so Cork Rounds is a Fail.

Flapen Score
47
47 / 100
Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 51
Market size
$45K/yr128K searches / yr
90-day growth
+0.4%search demand this quarter
Competition
54%top-5 click share · 14 brands · 40 sellers

Flapen Score

Cork Rounds against its category

The dotted line is the Pet Supplies average. Past it, Cork Rounds is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cork Rounds market on Amazon at a glance

Shoppers on Amazon United States searched for Cork Rounds 128K times last year and spent an estimated $45K. The top 5 brands take 77% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
+0.4%
Conversion, latest week
1.9%
Market size, estimated
$45Ka year
Top search term
cork rounds30K searches a year

02 · Price

A sale here is worth $18.46.

Listings sell for $18.46 on average, from $6.60 to $34.95. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $18.46 that is $2K to $5K a year per listing.

Average price
$18.46inside the $15 to $100 sweet spot
Price range
$6.60–$34.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #211 within Reptiles & Amphibians. It carries 666 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
86%
Out of stock, average day
6.3%
Average rank
#211in Reptiles & Amphibians
Average rating
4.14 starsAmazon United States average 4.42 stars
Average reviews
666per listing
Listings tracked
21

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Cork Rounds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

40

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

54%

Top 20: 99%

Open market

19%

  • Brand 134%
  • Brand 224%
  • Brand 38%
  • Brand 47%
  • Brand 54%
  • Brand 64%

Demand

Cork Rounds search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Cork Rounds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cork rounds30K/yr
  • cork bark hide15K/yr
  • cork bark round15K/yr
  • cork log12K/yr
  • cork bark tubes7K/yr
  • cork rounds reptile11K/yr
  • cork bark rounds10K/yr
  • cork round8K/yr
  • cork logs for hamsters7K/yr
  • cork logs4K/yr

Reviews and returns

What reviews say buyers love and hate about Cork Rounds

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
44%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Too large and ick”
A buyer, on “Size-Overall”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cork Rounds questions

Answered from the same tracked data.