Coconut Oil for Dogs

Shoppers searched for this 442K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $611K a year.

Searches, last 12 months

442K

Growth, 90 days vs prior 90

-14.1%

Conversion, latest week

10.5%

Market size, estimated

$611Ka year

Peak month

January1.3× the quietest month

Top search term

coconut oil for dogs272K searches a year

Listings sell for $13.15 on average, from $6.14 to $24.06. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $13.15 that is $39K to $53K a year per listing.

Average price

$13.15under the $15 to $100 sweet spot

Price range

$6.14–$24.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

$39K–$53K

Returns

0.2%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #100 within Health Supplies. It carries 11,550 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#100in Health Supplies

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

11,550per listing

Listings tracked

11

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

66 months