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Clearly Loved Pets

Maybe

The average product has only 257 reviews. But buyers convert on only 0.7% of searches, so Clearly Loved Pets is a Maybe.

Flapen Score
50
50 / 100
Ranks 1,991 of 3,978 Pet Supplies niches · −1 vs the category median of 51
Market size
$334K/yr372K searches / yr
90-day growth
+24.1%search demand this quarter
Competition
48%top-5 click share · 20 brands · 28 sellers

Flapen Score

Clearly Loved Pets against its category

The dotted line is the Pet Supplies average. Past it, Clearly Loved Pets is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clearly Loved Pets market on Amazon at a glance

Shoppers on Amazon United States searched for Clearly Loved Pets 372K times last year and spent an estimated $334K. The top 5 brands take 60% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 372K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $334K a year.

Searches, last 12 months
372K
Growth, 90 days vs prior 90
+24.1%
Conversion, latest week
0.7%
Market size, estimated
$334Ka year
Peak month
May1.6× the quietest month
Top search term
acrylic dog playpen97K searches a year

02 · Price

A sale here is worth $124.95.

Listings sell for $124.95 on average, from $23.22 to $230.08. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $124.95 that is $0 to $12K a year per listing.

Average price
$124.95above the $15 to $100 sweet spot
Price range
$23.22–$230.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
6.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #129 within Crates, Houses & Pens. It carries 257 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
10.0%
Average rank
#129in Crates, Houses & Pens
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
257per listing
Listings tracked
31

04 · Newcomers

15 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
15Amazon's first-year sales bar
Average brand age
30 months

Products

Top Clearly Loved Pets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

28

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

48%

Top 20: 85%

Open market

34%

  • Brand 126%
  • Brand 212%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Clearly Loved Pets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Clearly Loved Pets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • acrylic dog playpen97K/yr
  • clear dog playpen29K/yr
  • acrylic playpen39K/yr
  • acrylic dog pen29K/yr
  • clear acrylic dog playpen25K/yr
  • acrylic pet playpen16K/yr
  • acrylic playpen for dogs18K/yr
  • clear acrylic playpen7K/yr
  • acrylic play pen9K/yr
  • clear playpen11K/yr

Reviews and returns

What reviews say buyers love and hate about Clearly Loved Pets

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
9%of negative reviews mention “Size-Overall”
6.4%of orders come back
“Too short to contain even a Yorkie”
A buyer, on “Size-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Clearly Loved Pets questions

Answered from the same tracked data.