Churu Cat Treats
MaybeShoppers spend an estimated $16.2M a year here. But the top 5 brands take 98% of clicks, so Churu Cat Treats is a Maybe.
- Flapen Score
- 63 / 100Top 8% of 3,978 Pet Supplies niches · +12 vs the category median of 5163
- Market size
- $16.2M/yr4.5M searches / yr
- 90-day growth
- +14.1%search demand this quarter
- Competition
- 45%top-5 click share · 8 brands · 47 sellers
Flapen Score
Churu Cat Treats against its category
The dotted line is the Pet Supplies average. Past it, Churu Cat Treats is stronger. Inside it, weaker.
Market
The Churu Cat Treats market on Amazon at a glance
Shoppers on Amazon United States searched for Churu Cat Treats 4.5M times last year and spent an estimated $16.2M. The top 5 brands take 98% of clicks. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 16.9% of those searches ended in a purchase.
Shoppers searched for this 4.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.9% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16.2M a year.
- Searches, last 12 months
- 4.5M
- Growth, 90 days vs prior 90
- +14.1%
- Conversion, latest week
- 16.9%
- Market size, estimated
- $16.2Ma year
- Top search term
- churu1.2M searches a year
02 · Price
A sale here is worth $21.30.
Listings sell for $21.30 on average, from $2.31 to $56.59. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 20,000 to 25,000 of them. At $21.30 that is $426K to $533K a year per listing.
- Average price
- $21.30inside the $15 to $100 sweet spot
- Price range
- $2.31–$56.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 600K–800K
- Units per listing a year
- 20,000–25,000
- Revenue per listing a year
- $426K–$533K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Treats. It carries 5,394 reviews at 4.76 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #12in Treats
- Average rating
- 4.76 starsAmazon United States average 4.42 stars
- Average reviews
- 5,394per listing
- Listings tracked
- 36
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Churu Cat Treats products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Green Tea Extract & Taurine 0.5 Ounces Each Tube 50 Tubes Tuna & Chicken Variety
- Price
- $31.04
- Rating
- 4.9/5
- Reviews
- 13,290
- Age
- 8y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Green Tea Extract & Taurine 0.5 Ounces Each Tube 20 Tubes Chicken Variety Box
- Price
- $12.84
- Rating
- 4.8/5
- Reviews
- 12,613
- Age
- 4y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure with Vitamin E 0.5 Ounces per Tube 100 Tubes Total Tuna Variety
- Price
- $41.38
- Rating
- 4.9/5
- Reviews
- 2,680
- Age
- 2y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Green Tea Extract & Taurine 0.5 Ounces Each Tube 40 Tubes Chicken Variety Box
- Price
- $23.73
- Rating
- 4.8/5
- Reviews
- 12,613
- Age
- 4y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Vitamin E 0.5oz Each Tube 22 Tubes Holiday Variety Pack
- Price
- $11.10
- Rating
- 4.9/5
- Reviews
- 836
- Age
- 9mo ago
Trending
estimated 90-day click momentum
INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Green Tea Extract & Taurine 0.5 Ounces Each Tube 20 Tubes Chicken & Beef Variety Box
- Price
- $11.48
- Rating
- 4.8/5
- Reviews
- 2,426
- Age
- 4y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Green Tea Extract & Taurine 0.5 Ounces Each Tube 40 Tubes Chicken Variety Box
- Price
- $23.73
- Rating
- 4.8/5
- Reviews
- 12,613
- Age
- 4y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure with Vitamin E 0.5 Ounces per Tube 100 Tubes Total Tuna Variety
- Price
- $41.38
- Rating
- 4.9/5
- Reviews
- 2,680
- Age
- 2y ago

INABA Salmon Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Green Tea Extract & Taurine 0.5 Ounces Each Tube 20 Tubes Scallop & Chicken Variety Box
- Price
- $12.02
- Rating
- 4.8/5
- Reviews
- 430
- Age
- 1y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Vitamin E 0.5oz Each Tube 22 Tubes Holiday Variety Pack
- Price
- $11.10
- Rating
- 4.9/5
- Reviews
- 836
- Age
- 9mo ago
Newest
by launch date
INABA Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Vitamin E 0.5oz Each Tube 22 Tubes Holiday Variety Pack
- Price
- $11.10
- Rating
- 4.9/5
- Reviews
- 836
- Age
- 9mo ago

INABA Salmon Churu Cat Treats Lickable Squeezable Creamy Pure Cat Treat with Green Tea Extract & Taurine 0.5 Ounces Each Tube 20 Tubes Scallop & Chicken Variety Box
- Price
- $12.02
- Rating
- 4.8/5
- Reviews
- 430
- Age
- 1y ago

Delectables Squeeze Up Catnip Variety Pack Creamy Squeezable Puree Lickable Wet Cat Treats Grain Free No Added Fillers No by-Products No Added Preservatives 0.5 Ounces Tube 20 Tubes Total
- Price
- $11.52
- Rating
- 4.8/5
- Reviews
- 4,452
- Age
- 2y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure with Vitamin E 0.5 Ounces per Tube 100 Tubes Total Tuna Variety
- Price
- $41.38
- Rating
- 4.9/5
- Reviews
- 2,680
- Age
- 2y ago

INABA Churu Cat Treats Lickable Squeezable Creamy Pure with Vitamin E 0.5 Ounces per Tube 120 Tubes Total Chicken Variety
- Price
- $56.59
- Rating
- 4.9/5
- Reviews
- 3,107
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
47
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
45%
Top 20: 84%
Open market
2%
- INABA88%
- Temptations4%
- Delectables3%
- Purrly1%
- Sheba1%
- Beefeaters1%
- Open — no brand owns it (2 brands, 2%)
Search terms
Top Churu Cat Treats search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- churu1.2M/yr
- churu cat treats1.5M/yr
- churu lickable cat treats340K/yr
- lickable cat treats317K/yr
- cat treats lickable315K/yr
- churros for cats183K/yr
- cat lickable treats142K/yr
- inaba churu74K/yr
- cat squeeze treats65K/yr
- churus for cats55K/yr
Reviews and returns
What reviews say buyers love and hate about Churu Cat Treats
We read the reviews and the return reasons for every product selling here.
“Sadly, expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Churu Cat Treats questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









