Christmas Dog Treats

Shoppers searched for this 554K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

554K

Growth, 90 days vs prior 90

-1.2%

Conversion, latest week

20.2%

Market size, estimated

$1.1Ma year

Top search term

buddy biscuits dog treats73K searches a year

Listings sell for $10.10 on average, from $4.48 to $36.31. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $10.10 that is $15K to $20K a year per listing.

Average price

$10.10under the $15 to $100 sweet spot

Price range

$4.48–$36.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

$15K–$20K

Returns

0.0%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #526 within Treats. It carries 3,205 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

100%

Out of stock, average day

17.2%

Average rank

#526in Treats

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

3,205per listing

Listings tracked

19

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

83 months