Christmas Dog Toy
FailThe top 5 products take 100% of clicks, so Christmas Dog Toy is a Fail.
- Flapen Score
- 27 / 100Ranks 3,911 of 3,978 Pet Supplies niches · −24 vs the category median of 5127
- Market size
- $11K/yr174K searches / yr
- 90-day growth
- -5.0%search demand this quarter
- Competition
- 100%top-5 click share · 5 brands · 7 sellers
Flapen Score
Christmas Dog Toy against its category
The dotted line is the Pet Supplies average. Past it, Christmas Dog Toy is stronger. Inside it, weaker.
Market
The Christmas Dog Toy market on Amazon at a glance
Shoppers on Amazon United States searched for Christmas Dog Toy 174K times last year and spent an estimated $11K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 27 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.
- Searches, last 12 months
- 174K
- Growth, 90 days vs prior 90
- -5.0%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $11Ka year
- Peak month
- December168.1× the quietest month
- Top search term
- reindeer dog toy13K searches a year
02 · Price
A sale here is worth $14.61.
Listings sell for $14.61 on average, from $8.98 to $23.28. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At $14.61 that is $0 to $1K a year per listing.
- Average price
- $14.61under the $15 to $100 sweet spot
- Price range
- $8.98–$23.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.6% of listings are out of stock. The average listing ranks #907 within Toys. It carries 666 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 22.6%
- Average rank
- #907in Toys
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 666per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Christmas Dog Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 126%
- Brand 220%
- Brand 320%
- Brand 417%
- Brand 517%
- Open — no brand owns it (0%)
Demand
Christmas Dog Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 168.1×
Search terms
Top Christmas Dog Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- reindeer dog toy13K/yr
- holiday dog toys22K/yr
- christmas dog toys for small dogs25K/yr
- christmas dog toys for aggressive chewers16K/yr
- christmas squeaky dog toys5K/yr
- christmas dog toys squeaky5K/yr
- small christmas dog toys5K/yr
- xmas dog toys12K/yr
- dog toys for large dogs christmas5K/yr
- christmas pet toys5K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Dog Toy
We read the reviews and the return reasons for every product selling here.
“Easily destructible”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Dog Toy questions
Answered from the same tracked data.









