Chicken Scratch

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $377K a year.

Searches, last 12 months

136K

Growth, 90 days vs prior 90

+4.3%

Conversion, latest week

11.0%

Market size, estimated

$377Ka year

Top search term

chicken scratch67K searches a year

Listings sell for $25.14 on average, from $10.92 to $59.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $25.14 that is $19K to $25K a year per listing.

Average price

$25.14inside the $15 to $100 sweet spot

Price range

$10.92–$59.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$19K–$25K

Returns

0.0%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #196 within Birds. It carries 1,127 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

71%

Out of stock, average day

0.0%

Average rank

#196in Birds

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

1,127per listing

Listings tracked

14

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months