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Cet Toothbrush for Dogs

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Cet Toothbrush for Dogs is a Maybe.

Flapen Score
58
58 / 100
Top 19% of 3,978 Pet Supplies niches · +7 vs the category median of 51
Market size
$1.5M/yr375K searches / yr
90-day growth
+13.9%search demand this quarter
Competition
59%top-5 click share · 4 brands · 57 sellers

Flapen Score

Cet Toothbrush for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Cet Toothbrush for Dogs is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cet Toothbrush for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Cet Toothbrush for Dogs 375K times last year and spent an estimated $1.5M. All 4 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 14.6% of those searches ended in a purchase.

Shoppers searched for this 375K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
375K
Growth, 90 days vs prior 90
+13.9%
Conversion, latest week
14.6%
Market size, estimated
$1.5Ma year
Peak month
August2.9× the quietest month
Top search term
veggiedent dental chews for dogs65K searches a year

02 · Price

A sale here is worth $26.63.

Listings sell for $26.63 on average, from $7.53 to $48.18. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $26.63 that is $40K to $53K a year per listing.

Average price
$26.63inside the $15 to $100 sweet spot
Price range
$7.53–$48.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
1,500–2,000
Revenue per listing a year
$40K–$53K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #145 within Health Supplies. It carries 3,723 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#145in Health Supplies
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
3,723per listing
Listings tracked
22

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
77 months

Products

Top Cet Toothbrush for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 flat

Sellers

57

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

0%

  • Brand 147%
  • Brand 247%
  • Brand 34%
  • Brand 42%

Demand

Cet Toothbrush for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.9×

Search terms

Top Cet Toothbrush for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • veggiedent dental chews for dogs65K/yr
  • veggiedent57K/yr
  • dentalife34K/yr
  • purina dentalife20K/yr
  • purina dental chews18K/yr
  • purina dentalife dog treats40K/yr
  • vohc approved dental chews12K/yr
  • dentalife for dogs small/medium18K/yr
  • dentalife for dogs8K/yr
  • veggie dent13K/yr

Reviews and returns

What reviews say buyers love and hate about Cet Toothbrush for Dogs

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Pet Friendly”
14%of negative reviews mention “Indigestion”
<0.1%of orders come back, a rate Amazon rounds to zero
“Caused Diarrhea”
A buyer, on “Indigestion”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cet Toothbrush for Dogs questions

Answered from the same tracked data.