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Ceramic Dog Bowls

Fail

Shoppers spend an estimated $89K a year here, so Ceramic Dog Bowls is a Fail.

Flapen Score
49
49 / 100
Ranks 2,168 of 3,978 Pet Supplies niches · −2 vs the category median of 51
Market size
$89K/yr221K searches / yr
90-day growth
+10.2%search demand this quarter
Competition
28%top-5 click share · 36 brands · 73 sellers

Flapen Score

Ceramic Dog Bowls against its category

The dotted line is the Pet Supplies average. Past it, Ceramic Dog Bowls is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ceramic Dog Bowls market on Amazon at a glance

Shoppers on Amazon United States searched for Ceramic Dog Bowls 221K times last year and spent an estimated $89K. The top 5 brands take 57% of clicks. Demand peaks in Jan–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
+10.2%
Conversion, latest week
2.4%
Market size, estimated
$89Ka year
Peak month
January2.1× the quietest month
Top search term
ceramic pet bowl35K searches a year

02 · Price

A sale here is worth $16.80.

Listings sell for $16.80 on average, from $3.73 to $30.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $16.80 that is $0 to $2K a year per listing.

Average price
$16.80inside the $15 to $100 sweet spot
Price range
$3.73–$30.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #110 within Feeding & Watering Supplies. It carries 1,254 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
99%
Out of stock, average day
0.8%
Average rank
#110in Feeding & Watering Supplies
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
1,254per listing
Listings tracked
74

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Ceramic Dog Bowls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

36 falling

Sellers

73

Top-5 brand share

57%

Top 20: 89%

Top-5 click share

28%

Top 20: 61%

Open market

37%

  • Brand 119%
  • Brand 213%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Ceramic Dog Bowls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug · busiest ÷ quietest = 2.1×

Search terms

Top Ceramic Dog Bowls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ceramic pet bowl35K/yr
  • ceramic water bowl24K/yr
  • large ceramic dog bowl21K/yr
  • ceramic dog bowls large11K/yr
  • small ceramic dog bowls16K/yr
  • ceramic water bowl for dogs16K/yr
  • ceramic pet bowls13K/yr
  • large ceramic dog bowls10K/yr
  • ceramic dog bowls small5K/yr
  • dog water bowl ceramic8K/yr

Reviews and returns

What reviews say buyers love and hate about Ceramic Dog Bowls

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
3.7%of orders come back
“Too small”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ceramic Dog Bowls questions

Answered from the same tracked data.