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Catnip Spray

Maybe

An estimated 0.6% of orders come back. But demand is soft, at -12.9% this quarter, so Catnip Spray is a Maybe.

Flapen Score
63
63 / 100
Top 8% of 3,978 Pet Supplies niches · +12 vs the category median of 51
Market size
$899K/yr488K searches / yr
90-day growth
-12.9%search demand this quarter
Competition
61%top-5 click share · 16 brands · 25 sellers

Flapen Score

Catnip Spray against its category

The dotted line is the Pet Supplies average. Past it, Catnip Spray is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Catnip Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Catnip Spray 488K times last year and spent an estimated $899K. The top 5 brands take 73% of clicks. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 14.0% of those searches ended in a purchase.

Shoppers searched for this 488K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $899K a year.

Searches, last 12 months
488K
Growth, 90 days vs prior 90
-12.9%
Conversion, latest week
14.0%
Market size, estimated
$899Ka year
Peak month
January1.4× the quietest month
Top search term
catnip spray212K searches a year

02 · Price

A sale here is worth $13.11.

Listings sell for $13.11 on average, from $4.96 to $25.89. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $13.11 that is $39K to $52K a year per listing.

Average price
$13.11under the $15 to $100 sweet spot
Price range
$4.96–$25.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$39K–$52K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #186 within Treats. It carries 1,039 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#186in Treats
Average rating
3.96 starsAmazon United States average 4.42 stars
Average reviews
1,039per listing
Listings tracked
22

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Catnip Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

25

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

61%

Top 20: 98%

Open market

19%

  • Brand 127%
  • Brand 216%
  • Brand 311%
  • Brand 49%
  • Brand 59%
  • Brand 68%

Demand

Catnip Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Catnip Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • catnip spray212K/yr
  • meowijuana52K/yr
  • cat nip spray for cats55K/yr
  • cat nip spray45K/yr
  • catnip spray for cats15K/yr
  • catnip spray for indoor cats27K/yr
  • meowijuana catnip32K/yr
  • cat nip spray for cats indoor11K/yr
  • spray catnip8K/yr
  • spray catnip for indoor cats6K/yr

Reviews and returns

What reviews say buyers love and hate about Catnip Spray

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Pet Friendly”
22%of negative reviews mention “Smell”
0.6%of orders come back
“Smells weird”
A buyer, on “Smell”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Catnip Spray questions

Answered from the same tracked data.