Catnip and Silvervine Chew

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

7.4%

Market size, estimated

$22Ka year

Top search term

catnip and silvervine chew16K searches a year

Listings sell for $12.35 on average, from $5.94 to $22.88. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $12.35 that is $1K to $3K a year per listing.

Average price

$12.35under the $15 to $100 sweet spot

Price range

$5.94–$22.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 42.7% of listings are out of stock. The average listing ranks #323 within Toys. It carries 672 reviews at 3.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

44%

Out of stock, average day

42.7%

Average rank

#323in Toys

Average rating

3.39 starsAmazon United States average 4.42 stars

Average reviews

672per listing

Listings tracked

18

15 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

6Amazon's first-year sales bar

Average brand age

24 months