Cat Wheel
MaybeShoppers spend an estimated $2.1M a year here. But buyers convert on only 0.9% of searches, so Cat Wheel is a Maybe.
- Flapen Score
- 58 / 100Top 19% of 3,978 Pet Supplies niches · +7 vs the category median of 5158
- Market size
- $2.1M/yr1.9M searches / yr
- 90-day growth
- -23.3%search demand this quarter
- Competition
- 44%top-5 click share · 23 brands · 28 sellers
Flapen Score
Cat Wheel against its category
The dotted line is the Pet Supplies average. Past it, Cat Wheel is stronger. Inside it, weaker.
Market
The Cat Wheel market on Amazon at a glance
Shoppers on Amazon United States searched for Cat Wheel 1.9M times last year and spent an estimated $2.1M. The top 5 brands take 58% of clicks. Demand peaks in Feb–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -23.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- -23.3%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $2.1Ma year
- Peak month
- February2.0× the quietest month
- Top search term
- cat wheel759K searches a year
02 · Price
A sale here is worth $112.18.
Listings sell for $112.18 on average, from $20.21 to $436.08. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $112.18 that is $28K to $56K a year per listing.
- Average price
- $112.18above the $15 to $100 sweet spot
- Price range
- $20.21–$436.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $28K–$56K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #704 within Toys. It carries 560 reviews at 4.09 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 64%
- Out of stock, average day
- 24.4%
- Average rank
- #704in Toys
- Average rating
- 4.09 starsAmazon United States average 4.42 stars
- Average reviews
- 560per listing
- Listings tracked
- 42
04 · Newcomers
14 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 14Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Cat Wheel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
28
Top-5 brand share
58%
Top 20: 98%
Top-5 click share
44%
Top 20: 83%
Open market
33%
- Brand 113%
- Brand 213%
- Brand 312%
- Brand 411%
- Brand 510%
- Brand 69%
Demand
Cat Wheel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Cat Wheel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cat wheel759K/yr
- cat wheels for indoor cats370K/yr
- cat exercise wheel239K/yr
- cat treadmill126K/yr
- cat running wheel101K/yr
- cat wheel exerciser for indoor cats66K/yr
- cat treadmill for indoor cats53K/yr
- cat running wheels for indoor cats37K/yr
- cat exercise wheel indoor40K/yr
- one fast cat exercise wheel27K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Wheel
We read the reviews and the return reasons for every product selling here.
“Annoying to assemble”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Wheel questions
Answered from the same tracked data.









